CompUp Brand Identity

A complete profile of CompUp's visual system — colors, typography, components, and personality — extracted from https://www.compup.io. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://www.compup.io.

• primary:
  • Hex: #20335B
  • RGB: rgb(32, 51, 91)
• secondary:
  • Hex: #FFEBE3
  • RGB: rgb(255, 235, 227)
• accent:
  • Hex: #20335B
  • RGB: rgb(32, 51, 91)
• background:
  • Hex: #FFFFFF
  • RGB: rgb(255, 255, 255)
• textPrimary:
  • Hex: #212B36
  • RGB: rgb(33, 43, 54)
• link:
  • Hex: #212B36
  • RGB: rgb(33, 43, 54)

Typography

Each font links to its Google Fonts page where available.

• primary: Open Sans Google Fonts →
• heading: Open Sans Google Fonts →
  Font stack: __Open_Sans_8544bd, __Open_Sans_Fallback_8544bd, Helvetica, Arial, sans-serif

Visual Assets

Logo

Favicon

UI Components

Live previews rendered using CompUp's actual button styles.

Input

• Background: transparent
• Text Color: #212B36
• Border Color: null
• Border Radius: 0px
• Shadow: none

Button Primary

• Background: #20335B
• Text Color: #FFFFFF
• Border Radius: 8px
• Shadow: none

Button Secondary

• Background: #F9FBFF
• Text Color: #212B36
• Border Color: #20335B
• Border Radius: 22px
• Shadow: none

Brand Personality

• Tone: professional
• Energy: medium
• Audience: business professionals

CompUp Brand in the Wild

Image Source: app.hiresure.compup.io

Image Source: compup.io

Image Source: compup.io

Image Source: compup.io

Image Source: compup.io

Image Source: compup.io

Frequently Asked Questions

• What is CompUp's primary brand color? CompUp's primary brand color is #20335B. It anchors the visual identity across their website, product UI, and marketing materials.

• What font does CompUp use? CompUp uses Open Sans as the primary typeface across body and headings.

• Does CompUp use a light or dark theme? CompUp's primary site uses a light color scheme, with a background of #FFFFFF.

• Where can I find CompUp's logo? CompUp's logo is available directly on their site (https://www.compup.io). The current logo URL is included in the machine-readable JSON profile linked above.

• How was this brand profile generated? This profile was extracted from https://www.compup.io using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by CompUp.

Methodology

Brand data on this page was extracted from https://www.compup.io on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by CompUp.