cohesive.json

Cohesive Brand Identity

A complete profile of Cohesive's visual system — colors, typography, components, and personality — extracted from https://getcohesiveai.com. Built for designers, agents, and AI tools.

Quick Facts

Field Value
Primary #2141EC
Accent #2141EC
Body Font Plus Jakarta Sans
Heading Font Space Grotesk

Color Palette

Typography

Visual Assets

UI Components

Brand Personality

Tone: modern · Energy: medium · Audience: skilled trade professionals

Cohesive Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

  1. Open the company's homepage in a browser with DevTools open.
  2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
  3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
  4. For each captured font URL: right-click → Save As to download the file locally.
  5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each src: url(...) to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for response events whose Content-Type starts with font/, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Machine-Readable Profile

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Plus Jakarta Sans",
      "role": "body"
    },
    {
      "family": "Space Grotesk",
      "role": "heading"
    },
    {
      "family": "Playfair Display",
      "role": "display"
    }
  ],
  "colors": {
    "primary": "#2141EC",
    "accent": "#2141EC",
    "background": "#FFFFFF",
    "textPrimary": "#101828",
    "link": "#101828"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Plus Jakarta Sans",
      "heading": "Space Grotesk"
    },
    "fontStacks": {
      "heading": [
        "Playfair Display"
      ],
      "body": [
        "Plus Jakarta Sans",
        "Arial",
        "Helvetica",
        "sans-serif"
      ],
      "paragraph": [
        "Plus Jakarta Sans",
        "Arial",
        "Helvetica",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "24px",
      "h2": "36px",
      "body": "18px"
    }
  },
  "spacing": {
    "baseUnit": 8,
    "borderRadius": "0px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#2141EC",
      "textColor": "#FFFFFF",
      "borderRadius": "33554400px",
      "borderRadiusCorners": {
        "topLeft": "33554400px",
        "topRight": "33554400px",
        "bottomRight": "33554400px",
        "bottomLeft": "33554400px"
      },
      "shadow": "rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(33, 65, 236, 0.4) 0px 4px 20px 0px"
    },
    "buttonSecondary": {
      "background": "#FEFDFD",
      "textColor": "#FFFFFF",
      "borderColor": "#FFFFFF",
      "borderRadius": "33554400px",
      "borderRadiusCorners": {
        "topLeft": "33554400px",
        "topRight": "33554400px",
        "bottomRight": "33554400px",
        "bottomLeft": "33554400px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": null,
    "favicon": "https://getcohesiveai.com/favicon.ico?favicon.6ec7e81c.ico",
    "ogImage": null
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 1,
      "text": "Request A Demo",
      "reasoning": "Button #1 uses the vibrant brand color #2141EC, which is a strong indicator of a primary CTA. The text 'Request A Demo' is action-oriented, making it the main call-to-action."
    },
    "secondary": {
      "index": 0,
      "text": "Schedule Demo",
      "reasoning": "Button #0 has a different background color (#FEFDFD) and serves as a secondary option with the text 'Schedule Demo', which is less prominent than the primary CTA."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "skilled trade professionals"
  },
  "designSystem": {
    "framework": "tailwind",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": false,
      "llmSucceeded": false,
      "finalSource": "none"
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}