llms.txt

Coast Brand Identity

A complete profile of Coast's visual system — colors, typography, components, and personality.

Quick Facts

Field Value
Primary #2047F4
Accent #2047F4
Body Font Inter
Heading Font Founders Grotesk

Color Palette

Typography

Visual Assets

UI Components

Brand Personality

Tone: professional · Energy: medium · Audience: businesses managing fleet and field expenses

Coast Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

  1. Open the company's homepage in a browser with DevTools open.
  2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
  3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
  4. For each captured font URL: right-click → Save As to download the file locally.
  5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each src: url(...) to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for response events whose Content-Type starts with font/, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Machine-Readable Profile

{
 "colorScheme": "light",
 "fonts": [
 {
 "family": "Inter",
 "role": "body"
 },
 {
 "family": "Founders Grotesk",
 "role": "heading"
 }
 ],
 "colors": {
 "primary": "#2047F4",
 "secondary": "#828698",
 "accent": "#2047F4",
 "background": "#FFFFFF",
 "textPrimary": "#060E31",
 "link": "#060E31"
 },
 "typography": {
 "fontFamilies": {
 "primary": "Inter",
 "heading": "Founders Grotesk"
 },
 "fontStacks": {
 "heading": [
 "__foundersGrotesk_73ca67",
 "__foundersGrotesk_Fallback_73ca67"
 ],
 "body": [
 "__foundersGrotesk_73ca67",
 "__foundersGrotesk_Fallback_73ca67"
 ],
 "paragraph": [
 "Inter",
 "Adjusted Arial Fallback",
 "sans-serif"
 ]
 },
 "fontSizes": {
 "h1": "60px",
 "h2": "56px",
 "body": "14px"
 }
 },
 "spacing": {
 "baseUnit": 4,
 "borderRadius": "6px"
 },
 "components": {
 "input": {
 "background": "transparent",
 "textColor": "#060E31",
 "borderColor": null,
 "borderRadius": "6px",
 "borderRadiusCorners": {
 "topLeft": "6px",
 "topRight": "6px",
 "bottomRight": "6px",
 "bottomLeft": "6px"
 },
 "shadow": "none"
 },
 "buttonPrimary": {
 "background": "#2047F4",
 "textColor": "#FFFFFF",
 "borderColor": "#2047F4",
 "borderRadius": "6px",
 "borderRadiusCorners": {
 "topLeft": "6px",
 "topRight": "6px",
 "bottomRight": "6px",
 "bottomLeft": "6px"
 },
 "shadow": "none"
 },
 "buttonSecondary": {
 "background": "transparent",
 "textColor": "#FFFFFF",
 "borderColor": "#FFFFFF",
 "borderRadius": "6px",
 "borderRadiusCorners": {
 "topLeft": "6px",
 "topRight": "6px",
 "bottomRight": "6px",
 "bottomLeft": "6px"
 },
 "shadow": "none"
 }
 },
 "images": {
 "logo": "https://coastpay.com/_next/image/?url=https%3A%2F%2Fcoastpay.com%2Fwp-content%2Fuploads%2F2021%2F06%2Fcoast-logo-1.svg&w=256&q=97",
 "favicon": "https://coastpay.com/favicon.ico",
 "ogImage": "https://coastpay.com/og.png",
 "logoHref": "/",
 "logoAlt": "Coast Logo"
 },
 "__llm_logo_reasoning": {
 "selectedIndex": 0,
 "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and the alt text matches the brand name 'Coast'.",
 "confidence": 0.95,
 "source": "llm"
 },
 "__llm_button_reasoning": {
 "primary": {
 "index": 0,
 "text": "Get startedGet started",
 "reasoning": "Button #0 with text 'Get started' uses the vibrant brand color #2047F4, making it the most prominent CTA. The text is action-oriented, encouraging users to begin using the service."
 },
 "secondary": {
 "index": 1,
 "text": "See interactive demoSee interactive demo",
 "reasoning": "Button #1 with text 'See interactive demo' has a transparent background, making it a suitable secondary CTA. It offers an alternative action without competing visually with the primary button."
 },
 "confidence": 0.95
 },
 "personality": {
 "tone": "professional",
 "energy": "medium",
 "targetAudience": "businesses managing fleet and field expenses"
 },
 "designSystem": {
 "framework": "tailwind",
 "componentLibrary": ""
 },
 "confidence": {
 "buttons": 0.95,
 "colors": 0.9,
 "overall": 0.925
 },
 "__llm_metadata": {
 "logoSelection": {
 "llmCalled": true,
 "llmSucceeded": true,
 "finalSource": "llm",
 "rawLogoSelection": {
 "selectedLogoIndex": 0,
 "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and the alt text matches the brand name 'Coast'.",
 "confidence": 0.95
 }
 },
 "buttonClassification": {
 "llmCalled": true,
 "llmSucceeded": true
 }
 }
}