# CleverDeck Brand Identity

A complete profile of **CleverDeck**'s visual system — colors, typography, components, and personality — extracted from [http://cleverdeck.com](http://cleverdeck.com/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from http://cleverdeck.com.

- **primary**: #ED7F32  
- **secondary**: #CC2839  
- **accent**: #25AA25  
- **background**: #F1F1F1  
- **textPrimary**: #414141  
- **link**: #25AA25

## Typography

Each font links to its Google Fonts page where available.

- **primary**: Helvetica  
- **heading**: Slabo 27px

## Visual Assets

Logo

Favicon

## Brand Personality

- **Tone:** modern  
- **Energy:** medium  
- **Audience:** students and professionals seeking efficient learning tools

## CleverDeck Brand in the Wild

Image: [i.ytimg.com](https://i.ytimg.com/vi/osK0Agqu7dc/maxresdefault.jpg)  
Source: [cleverdeck.com](https://cleverdeck.com/)

Image: [s3.amazonaws.com](https://s3.amazonaws.com/cleverdecksite/images/main-logo.png)  
Source: [cleverdeck.com](https://cleverdeck.com/)

Image: [s3.amazonaws.com](https://s3.amazonaws.com/cleverdecksite/images/manual/deck-settings-screen-1.jpg)  
Source: [cleverdeck.com](https://cleverdeck.com/manual/decks/)

Image: [s3.amazonaws.com](https://s3.amazonaws.com/cleverdecksite/images/manual/study-session-screen-5.jpg)  
Source: [cleverdeck.com](https://cleverdeck.com/manual/sessions/)

Image: [s3.amazonaws.com](https://s3.amazonaws.com/cleverdecksite/images/manual/basic-usage-screen-1.jpg)  
Source: [cleverdeck.com](https://cleverdeck.com/manual/basic-usage/)

Image: [s3.amazonaws.com](https://s3.amazonaws.com/cleverdecksite/images/manual/study-session-screen-3.jpg)  
Source: [cleverdeck.com](https://cleverdeck.com/manual/sessions/)

## Frequently Asked Questions

- **What is CleverDeck's primary brand color?**  
CleverDeck's primary brand color is #ED7F32. It anchors the visual identity across their website, product UI, and marketing materials.
- **What accent color does CleverDeck use?**  
CleverDeck uses #25AA25 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.
- **What font does CleverDeck use?**  
CleverDeck uses Helvetica for body text and Slabo 27px for headings. Fonts were detected on http://cleverdeck.com as part of their live design system.
- **Does CleverDeck use a light or dark theme?**  
CleverDeck's primary site uses a light color scheme, with a background of #F1F1F1.
- **Where can I find CleverDeck's logo?**  
CleverDeck's logo is available directly on their site (http://cleverdeck.com). The current logo URL is included in the machine-readable JSON profile linked above.
- **How was this brand profile generated?**  
This profile was extracted from http://cleverdeck.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by CleverDeck.