# Cityfurnish Brand Identity

A complete profile of **Cityfurnish**'s visual system — colors, typography, components, and personality.

## Quick Facts

| Field   | Value     |
|---------|-----------|
| Primary | #F6B704   |
| Accent  | #F6B704   |
| Body Font | Poppins |
| Heading Font | Poppins |

## Color Palette

- primary: #F6B704
- secondary: #5774AC
- accent: #F6B704
- background: #E4E4E4
- textPrimary: #000000
- link: #09203F

## Typography

- primary: Poppins — https://fonts.google.com/specimen/Poppins
- heading: Poppins — https://fonts.google.com/specimen/Poppins

## Visual Assets

- Logo: https://media.cityfurnish.com/images/logo.svg
- Favicon: https://media.cityfurnish.com/images/favicon.png
- Social card (og:image): https://media.cityfurnish.com/images/cityfurnish-og-image.webp

## UI Components

- input: background=#FFFFFF, textColor=#45454A, borderColor=null, borderRadius=0px, shadow=none
- buttonPrimary: background=#F6B704, textColor=#222222, borderRadius=8px, shadow=none
- buttonSecondary: background=#222222, textColor=#FFFFFF, borderRadius=8px, shadow=none

## Brand Personality

Tone: modern · Energy: medium · Audience: young professionals and urban dwellers

## Cityfurnish Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

- **The Ultimate Guide to Modern Technology in Air Conditioners**
  - Image: 
  - Source: https://cityfurnish.com/blog/modern-technology-used-in-air-conditioners-the-ultimate-guide?srsltid=AfmBOooaqVhbEFLKETvCZVj_anL5OC3H5kiWmiWNlpzuQebLskwbUGXP
- **9 Tips to Enhance Productivity While Working Remotely**
  - Image: 
  - Source: https://cityfurnish.com/blog/9-tips-which-help-you-stay-productive-when-working-remotely?srsltid=AfmBOopUG8U3IIO9x7bK57iRuZVAaOtyBG3_jntFPSujgK_UCcYAfg3K
- **Celebrating the Richness of Indian Traditional Furniture Designs**
  - Image: 
  - Source: https://cityfurnish.com/blog/indian-traditional-furniture-and-its-long-lasting-beauty?srsltid=AfmBOoocLZprnttxtguNpnCTcgnLL3aml0XVSxfgym_hWUz1dZRaAuYu
- **Impacts of Modern Lifestyle: The Pitfalls of Urban Living**
  - Image: 
  - Source: https://cityfurnish.com/blog/modern-lifestyle?srsltid=AfmBOop5WJpMeAAL5Btr9H2VxL6rc0VqT1gp7l8jK_pHk0jm2AbEvR31
- **rent furniture in mumbai Archives - Cityfurnish**
  - Image: 
  - Source: https://cityfurnish.com/blog/tag/rent-furniture-in-mumbai?srsltid=AfmBOoqAsKz4deqxet5M48sD14c4my81Y8gMCncoDF3ZPuJPCHUupCyN
- **Summer Home Preparation: Making your home Cooler & breezier**
  - Image: 
  - Source: https://cityfurnish.com/blog/preparing-your-home-to-fight-heat-this-summer-tips-and-tricks?srsltid=AfmBOopwU_15-48fy-pPI_B7HFWjMYTetfMJT-6FCsiYKx3qLLXJnp7N

## Working with these fonts

Not found on Google Fonts? Instructions on how to use the fonts if you have permission.

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS and copy out the matching @font-face declarations.

{
 "colorScheme": "light",
 "fonts": [
  {
   "family": "Poppins",
   "role": "body"
  }
 ],
 "colors": {
  "primary": "#F6B704",
  "secondary": "#5774AC",
  "accent": "#F6B704",
  "background": "#E4E4E4",
  "textPrimary": "#000000",
  "link": "#09203F"
 },
 "typography": {
  "fontFamilies": {
   "primary": "Poppins",
   "heading": "Poppins"
  },
  "fontStacks": {
   "heading": [
    "Poppins"
   ],
   "body": [
    "ui-sans-serif",
    "system-ui",
    "-apple-system",
    "BlinkMacSystemFont",
    "Segoe UI",
    "Roboto",
    "Helvetica Neue",
    "Arial",
    "Noto Sans",
    "sans-serif",
    "Apple Color Emoji",
    "Segoe UI Emoji",
    "Segoe UI Symbol",
    "Noto Color Emoji"
   ],
   "paragraph": [
    "Poppins"
   ]
  },
  "fontSizes": {
   "h1": "32px",
   "h2": "32px",
   "body": "14px"
  }
 },
 "spacing": {
  "baseUnit": 4,
  "borderRadius": "8px"
 },
 "components": {
  "input": {
   "background": "#FFFFFF",
   "textColor": "#45454A",
   "borderColor": null,
   "borderRadius": "0px",
   "borderRadiusCorners": {
    "topLeft": "0px",
    "topRight": "0px",
    "bottomRight": "0px",
    "bottomLeft": "0px"
   },
   "shadow": "none"
  },
  "buttonPrimary": {
   "background": "#F6B704",
   "textColor": "#222222",
   "borderRadius": "8px",
   "borderRadiusCorners": {
    "topLeft": "8px",
    "topRight": "8px",
    "bottomRight": "8px",
    "bottomLeft": "8px"
   },
   "shadow": "none"
  },
  "buttonSecondary": {
   "background": "#222222",
   "textColor": "#FFFFFF",
   "borderRadius": "8px",
   "borderRadiusCorners": {
    "topLeft": "8px",
    "topRight": "8px",
    "bottomRight": "8px",
    "bottomLeft": "8px"
   },
   "shadow": "none"
  }
 },
 "images": {
  "logo": "https://media.cityfurnish.com/images/logo.svg",
  "favicon": "https://media.cityfurnish.com/images/favicon.png",
  "ogImage": "https://media.cityfurnish.com/images/cityfurnish-og-image.webp",
  "logoHref": "/",
  "logoAlt": "cityfurnish-logo"
 },
 "__llm_logo_reasoning": {
  "selectedIndex": 0,
  "reasoning": "Selected #0 because it is visible, medium-sized, located at the top, and matches the brand name 'Cityfurnish'.",
  "confidence": 0.95,
  "source": "llm"
 },
 "__llm_button_reasoning": {
  "primary": {
   "index": 3,
   "text": "Explore plan",
   "reasoning": "Button #3 has a vibrant brand color (#F6B704) and action-oriented text ('Explore plan'), making it the primary CTA."
  },
  "secondary": {
   "index": 1,
   "text": "GET IT ONGoogle Play",
   "reasoning": "Button #1 has a different background color (#222222) and is a secondary action ('GET IT ON Google Play'), suitable as a secondary button."
  },
  "confidence": 0.95
 },
 "personality": {
  "tone": "modern",
  "energy": "medium",
  "targetAudience": "young professionals and urban dwellers"
 },
 "designSystem": {
  "framework": "custom",
  "componentLibrary": ""
 },
 "confidence": {
  "buttons": 0.95,
  "colors": 0.9,
  "overall": 0.925
 },
 "__llm_metadata": {
  "logoSelection": {
   "llmCalled": true,
   "llmSucceeded": true,
   "finalSource": "llm",
   "rawLogoSelection": {
    "selectedLogoIndex": 0,
    "selectedLogoReasoning": "Selected #0 because it is visible, medium-sized, located at the top, and matches the brand name 'Cityfurnish'.",
    "confidence": 0.95
   }
  },
  "buttonClassification": {
   "llmCalled": true,
   "llmSucceeded": true
  }
 }
}