Checkly Brand: Colors, Fonts, Logo & Visual Identity

Checkly Brand Identity

A complete profile of Checkly's visual system — colors, typography, components, and personality — extracted from https://www.checklyhq.com/. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://www.checklyhq.com/.

primary
#A7BABE
rgb(167, 186, 190)
secondary
#374151
rgb(55, 65, 81)
accent
#041734
rgb(4, 23, 52)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#041734
rgb(4, 23, 52)
link
#041734
rgb(4, 23, 52)

Typography

Each font links to its Google Fonts page where available.

primary
Inter
Inter Google Fonts →
heading
Inter
Inter Google Fonts →

Visual Assets

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Logo

Favicon

Social Card

UI Components

Live previews rendered using Checkly's actual button styles.

Button Primary
buttonPrimary

Button Secondary
buttonSecondary

Brand Personality

Tone: professional
Energy: medium
Audience: developers and IT professionals

Frequent Questions

What is Checkly's primary brand color?
Checkly's primary brand color is #A7BABE. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Checkly use?
Checkly uses #041734 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Checkly use?
Checkly uses Inter as the primary typeface across body and headings.

Does Checkly use a light or dark theme?
Checkly's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find Checkly's logo?
Checkly's logo is available directly on their site (https://www.checklyhq.com/). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?
This profile was extracted from https://www.checklyhq.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Checkly.

Methodology

Brand data on this page was extracted from https://www.checklyhq.com/ on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Checkly.