Checkars Brand: Colors, Fonts, Logo & Visual Identity
Checkars Brand Identity
A complete profile of Checkars's visual system — colors, typography, components, and personality — extracted from https://www.checkars.com. Built for designers, agents, and AI tools.
Color Palette
Brand palette extracted from https://www.checkars.com.
| Color Type | Color Code | RGB Values |
|---|---|---|
| primary | #3E4A5B | rgb(62, 74, 91) |
| secondary | #1351EC | rgb(19, 81, 236) |
| accent | #1351EC | rgb(19, 81, 236) |
| background | #F9FAFB | rgb(249, 250, 251) |
| textPrimary | #1B2532 | rgb(27, 37, 50) |
| link | #1B2532 | rgb(27, 37, 50) |
Typography
Each font links to its Google Fonts page where available.
| Font Role | Font Name | Link |
|---|---|---|
| primary | Helvetica | Google Fonts → |
| heading | Helvetica | Google Fonts → |
UI Components
Live previews rendered using Checkars's actual button styles.
Input
- Background: transparent
- Text Color: #1B2532
- Border Color: null
- Border Radius: 0px
- Shadow: none
Button Primary
- Background: #FEFEFE
- Text Color: #1351EC
- Border Radius: 36px
- Shadow: rgba(0, 0, 0, 0.1) 0px 8px 40px 0px
Button Secondary
- Background: #000000
- Text Color: #3E4A5B
- Border Radius: 0px
- Shadow: none
Brand Personality
- Tone: professional
- Energy: medium
- Audience: car buyers and sellers in Argentina
Checkars Brand in the Wild
Brand Assets
Image: Checkars Brand Asset Source: checkars.com
Image: Checkars Brand Asset Source: checkars.com
Image: Checkars Brand Asset Source: checkars.com
Image: Checkars Brand Asset Source: checkars.com
Image: Checkars Brand Asset Source: checkars.com
Image: Checkars Brand Asset Source: checkars.com
Frequently Asked Questions
What is Checkars's primary brand color?
Checkars's primary brand color is #3E4A5B. It anchors the visual identity across their website, product UI, and marketing materials.What accent color does Checkars use?
Checkars uses #1351EC as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.What font does Checkars use?
Checkars uses Helvetica as the primary typeface across body and headings.Does Checkars use a light or dark theme?
Checkars's primary site uses a light color scheme, with a background of #F9FAFB.Where can I find Checkars's logo?
Checkars's logo is available directly on their site (https://www.checkars.com). The current logo URL is included in the machine-readable JSON profile linked above.How was this brand profile generated?
This profile was extracted from https://www.checkars.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Checkars.
Methodology
Brand data on this page was extracted from https://www.checkars.com on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Checkars.