llms.txt
Chatfuel Brand Identity
A complete profile of Chatfuel's visual system — colors, typography, components, and personality — extracted from http://chatfuel.com. Built for designers, agents, and AI tools.
Quick Facts
| Field | Value |
|---|---|
| Primary | #152442 |
| Accent | #2C3A55 |
| Body Font | Inter |
| Heading Font | Inter |
Color Palette
- primary: #152442
- secondary: #E0F0FF
- accent: #2C3A55
- background: #FFFFFF
- textPrimary: #2C3A55
- link: #2C3A55
Typography
- primary: Inter — https://fonts.google.com/specimen/Inter
- heading: Inter — https://fonts.google.com/specimen/Inter
Visual Assets
- Logo:
- Favicon:
UI Components
- input: background=#FFFFFF, textColor=#FFFFFF, borderColor=null, borderRadius=20px, shadow=none
- buttonPrimary: background=#F4F4F4, textColor=#152442, borderRadius=0px, shadow=none
- buttonSecondary: background=#FFFFFF, textColor=#152442, borderColor=#E9E8E8, borderRadius=10px, shadow=none
Brand Personality
Tone: professional · Energy: medium · Audience: businesses seeking customer support solutions
Chatfuel Brand in the Wild
Real-world brand assets — ads, campaigns, marketing materials.
- How to create a newsletter in Facebook Messenger | Chatfuel Blog
- Image:
- Source: Link
- How to set up AI: The definitive guide
- Image:
- Source: Link
- How this marketing agency used a bot to help empower freelancers and small businesses | Chatfuel Blog
- Image:
- Source: Link
- What is conversational marketing: the beginner's guide | Chatfuel Blog
- Image:
- Source: Link
- How to build a free chatbot for customer service | Chatfuel Blog
- Image:
- Source: Link
Working with these fonts
Not found on Google Fonts? Instructions that you can follow if you have permission to use the fonts:
- Open the company's homepage in a browser with DevTools open.
- In the Network tab, filter by "Font".
- Hard-reload the page and click around to capture font URLs.
- Save each font URL locally.
- Copy out the matching @font-face declarations from the CSS.
Programmatic alternative: load the URL with Playwright or Puppeteer, listen for response events whose Content-Type starts with font/, and write the body to disk.
Only do this if you have permission to use the brand assets.