Chaser Brand Identity

A complete profile of Chaser's visual system — colors, typography, components, and personality — extracted from https://trychaser.com. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://trychaser.com.

• Primary: #3C386D
• Secondary: #7671FF
• Accent: #FFDA52
• Background: #FFFFFF
• Text Primary: #000000
• Link: #FFDA52

Typography

Each font links to its Google Fonts page where available.

• Primary: Plus Jakarta Sans (Google Fonts →)
• Heading: Poppins (Google Fonts →)

Visual Assets

Logo

Favicon

Social Card

UI Components

Live previews rendered using Chaser's actual button styles.

• Input:

  • Background: #FFFFFF
  • Text Color: #28205E
  • Border Color: #EEEDF2
  • Border Radius: 999px
  • Shadow: rgba(118, 88, 238, 0) 0px 20px 20px 0px inset

• Button Primary:

  • Background: #FFDA52
  • Text Color: #28205E
  • Border Color: #EEEDF2
  • Border Radius: 999px
  • Shadow: none

• Button Secondary:

  • Background: #28205E
  • Text Color: #FFFFFF
  • Border Color: #EEEDF2
  • Border Radius: 999px
  • Shadow: none

Brand Personality

• Tone: modern
• Energy: medium
• Audience: teams using Slack for project management

Frequently Asked Questions

1. What is Chaser's primary brand color?
   Chaser's primary brand color is #3C386D. It anchors the visual identity across their website, product UI, and marketing materials.

2. What accent color does Chaser use?
   Chaser uses #FFDA52 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

3. What font does Chaser use?
   Chaser uses Plus Jakarta Sans for body text and Poppins for headings. Fonts were detected on https://trychaser.com as part of their live design system.

4. Does Chaser use a light or dark theme?
   Chaser's primary site uses a light color scheme, with a background of #FFFFFF.

5. Where can I find Chaser's logo?
   Chaser's logo is available directly on their site (https://trychaser.com). The current logo URL is included in the machine-readable JSON profile linked above.

6. How was this brand profile generated?
   This profile was extracted from https://trychaser.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Chaser.

Methodology

Brand data on this page was extracted from https://trychaser.com on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content.