Castari Brand Identity

A complete profile of Castari's visual system — colors, typography, components, and personality.

Quick Facts

Color Palette

• primary: #99A1AF
• secondary: #A2BEC0
• accent: #FFFFFF
• background: #131418
• textPrimary: #131418
• link: #6A7282

Typography

• primary: Inter — https://fonts.google.com/specimen/Inter
• heading: Instrument Serif — https://fonts.google.com/specimen/Instrument+Serif

Visual Assets

• Logo:
• Favicon: https://www.castari.com/favicon.ico
• Social card (og:image): https://castari.com/opengraph-image?f78e8f0aac51eb7f

UI Components

• buttonPrimary: background=#FFFFFF, textColor=#000000, borderRadius=0px, shadow=none
• buttonSecondary: background=#1C1D24, textColor=#FFFFFF, borderColor=#2F3039, borderRadius=0px, shadow=none

Brand Personality

Tone: modern · Energy: medium · Audience: developers and tech enthusiasts

Castari Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

• Castari - Build & Deploy AI Agents
  • Image:
  • Source: https://castari.com/
• Castari - Build & Deploy AI Agents
  • Image:
  • Source: https://castari.com/
• Castari - Build & Deploy AI Agents
  • Image:
  • Source: https://www.castari.com/contact
• Castari - Build & Deploy AI Agents
  • Image:
  • Source: https://castari.com/
• Castari - Build & Deploy AI Agents
  • Image:
  • Source: https://castari.com/
• Castari - Build & Deploy AI Agents
  • Image:
  • Source: https://castari.com/

Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each src: url(...) to point to your local file path.

Machine-Readable Profile

{
 "colorScheme": "dark",
 "fonts": [
  {
   "family": "Inconsolata",
   "role": "monospace"
  },
  {
   "family": "Inter",
   "role": "body"
  },
  {
   "family": "Instrument Serif",
   "role": "heading"
  }
 ],
 "colors": {
  "primary": "#99A1AF",
  "secondary": "#A2BEC0",
  "accent": "#FFFFFF",
  "background": "#131418",
  "textPrimary": "#131418",
  "link": "#6A7282"
 },
 "typography": {
  "fontFamilies": {
   "primary": "Inter",
   "heading": "Instrument Serif"
  },
  "fontStacks": {
   "heading": [
    "Instrument Serif"
   ],
   "body": [
    "Inter",
    "system-ui",
    "-apple-system",
    "BlinkMacSystemFont",
    "Segoe UI",
    "sans-serif"
   ],
   "paragraph": [
    "Inconsolata",
    "monospace"
   ]
  },
  "fontSizes": {
   "h1": "72px",
   "h2": "24px",
   "body": "16px"
  }
 },
 "spacing": {
  "baseUnit": 8,
  "borderRadius": "0px"
 },
 "components": {
  "buttonPrimary": {
   "background": "#FFFFFF",
   "textColor": "#000000",
   "borderRadius": "0px",
   "borderRadiusCorners": {
    "topLeft": "0px",
    "topRight": "0px",
    "bottomRight": "0px",
    "bottomLeft": "0px"
   },
   "shadow": "none"
  },
  "buttonSecondary": {
   "background": "#1C1D24",
   "textColor": "#FFFFFF",
   "borderColor": "#2F3039",
   "borderRadius": "0px",
   "borderRadiusCorners": {
    "topLeft": "0px",
    "topRight": "0px",
    "bottomRight": "0px",
    "bottomLeft": "0px"
   },
   "shadow": "none"
  }
 },
 "images": {
  "logo": "https://www.castari.com/blue-castari.svg",
  "favicon": "https://www.castari.com/favicon.ico",
  "ogImage": "https://castari.com/opengraph-image?f78e8f0aac51eb7f",
  "logoHref": "/",
  "logoAlt": "Castari Logo"
 },
 "__llm_logo_reasoning": {
  "selectedIndex": 0,
  "reasoning": "Selected #0 because it is visible, located in the header, and has an alt text matching the brand 'Castari'. It links to the homepage, indicating it is the primary brand logo.",
  "confidence": 0.95,
  "source": "llm"
 },
 "__llm_button_reasoning": {
  "primary": {
   "index": 1,
   "text": "Get Started",
   "reasoning": "Button #1 ('Get Started') is likely the primary CTA due to its action-oriented text and distinct white background, making it stand out as an invitation to begin using the service."
  },
  "secondary": {
   "index": 2,
   "text": "Terminal",
   "reasoning": "Button #2 ('Terminal') is selected as secondary due to its different dark background color, providing a contrasting option to the primary button."
  },
  "confidence": 0.9
 },
 "personality": {
  "tone": "modern",
  "energy": "medium",
  "targetAudience": "developers and tech enthusiasts"
 },
 "designSystem": {
  "framework": "tailwind",
  "componentLibrary": ""
 },
 "confidence": {
  "buttons": 0.9,
  "colors": 0.9,
  "overall": 0.9
 },
 "__llm_metadata": {
  "logoSelection": {
   "llmCalled": true,
   "llmSucceeded": true,
   "finalSource": "llm",
   "rawLogoSelection": {
    "selectedLogoIndex": 0,
    "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, and has an alt text matching the brand 'Castari'. It links to the homepage, indicating it is the primary brand logo.",
    "confidence": 0.95
   }
  },
  "buttonClassification": {
   "llmCalled": true,
   "llmSucceeded": true
  }
 }
}