CareOasis Brand Identity

A complete profile of CareOasis's visual system — colors, typography, components, and personality — extracted from https://www.thecareoasis.com. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://www.thecareoasis.com.

• Primary: #003278
• Secondary: #FEF6DD
• Accent: #003278
• Background: #FFFFFF
• Text Primary: #003278
• Link: #003278

Typography

Each font links to its Google Fonts page where available.

• Primary: Jost
  • Jost Google Fonts →
• Heading: Jost
  • Jost Google Fonts →

Visual Assets

Logo

Favicon

Social Card

UI Components

Live previews rendered using CareOasis's actual button styles.

Input

• Background: #FFFFFF
• Text Color: #111827
• Border Color: null
• Border Radius: 6px
• Shadow: rgb(255, 255, 255) 0px 0px 0px 0px inset, rgb(209, 213, 219) 0px 0px 0px 1px inset, rgba(0, 0, 0, 0.05) 0px 1px 2px 0px

Button Primary

• Background: #003278
• Text Color: #FFFFFF
• Border Radius: 24px
• Shadow: rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.1) 0px 4px 6px -1px, rgba(0, 0, 0, 0.1) 0px 2px 4px -2px

Button Secondary

• Background: #D4EFFF
• Text Color: #000000
• Border Radius: 6px
• Shadow: rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.05) 0px 1px 2px 0px

Brand Personality

• Tone: professional
• Energy: medium
• Audience: Family caregivers in Ohio

Frequently Asked Questions

1. What is CareOasis's primary brand color?

   • CareOasis's primary brand color is #003278. It anchors the visual identity across their website, product UI, and marketing materials.

2. What font does CareOasis use?

   • CareOasis uses Jost as the primary typeface across body and headings.

3. Does CareOasis use a light or dark theme?

   • CareOasis's primary site uses a light color scheme, with a background of #FFFFFF.

4. Where can I find CareOasis's logo?

   • CareOasis's logo is available directly on their site (https://www.thecareoasis.com).

5. How was this brand profile generated?

   • This profile was extracted from https://www.thecareoasis.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles.

Machine-Readable Profile

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Jost",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#003278",
    "secondary": "#FEF6DD",
    "accent": "#003278",
    "background": "#FFFFFF",
    "textPrimary": "#003278",
    "link": "#003278"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Jost",
      "heading": "Jost"
    },
    "fontStacks": {
      "heading": [
        "Jost"
      ],
      "body": [
        "Jost"
      ],
      "paragraph": [
        "Jost"
      ]
    },
    "fontSizes": {
      "h1": "60px",
      "h2": "48px",
      "body": "24px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "5px"
  },
  "components": {
    "input": {
      "background": "#FFFFFF",
      "textColor": "#111827",
      "borderColor": null,
      "borderRadius": "6px",
      "borderRadiusCorners": {
        "topLeft": "6px",
        "topRight": "6px",
        "bottomRight": "6px",
        "bottomLeft": "6px"
      },
      "shadow": "rgb(255, 255, 255) 0px 0px 0px 0px inset, rgb(209, 213, 219) 0px 0px 0px 1px inset, rgba(0, 0, 0, 0.05) 0px 1px 2px 0px"
    },
    "buttonPrimary": {
      "background": "#003278",
      "textColor": "#FFFFFF",
      "borderRadius": "24px",
      "borderRadiusCorners": {
        "topLeft": "24px",
        "topRight": "24px",
        "bottomRight": "24px",
        "bottomLeft": "24px"
      },
      "shadow": "rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.1) 0px 4px 6px -1px, rgba(0, 0, 0, 0.1) 0px 2px 4px -2px"
    },
    "buttonSecondary": {
      "background": "#D4EFFF",
      "textColor": "#000000",
      "borderRadius": "6px",
      "borderRadiusCorners": {
        "topLeft": "6px",
        "topRight": "6px",
        "bottomRight": "6px",
        "bottomLeft": "6px"
      },
      "shadow": "rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.05) 0px 1px 2px 0px"
    }
  },
  "images": {
    "logo": "https://thecareoasis.com/_next/static/media/COlogoblue.05~mwrb32ha-v.svg",
    "favicon": "https://thecareoasis.com/icon.png?icon.0tr2mh8qbid_3.png",
    "ogImage": "https://www.careoasis.com/assets/blog/hello-world/cover.jpg",
    "logoHref": "/",
    "logoAlt": "CareOasis"
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "Family caregivers in Ohio"
  },
  "designSystem": {
    "framework": "tailwind",
    "componentLibrary": ""
  }
}