Candidate.ly Brand Identity

A complete profile of Candidate.ly's visual system — colors, typography, components, and personality.

Quick Facts

Color Palette

• primary: #206A7B
• accent: #206A7B
• background: #FFFFFF
• textPrimary: #090909
• link: #206A7B

Typography

• primary: GeistSans — https://fonts.google.com/specimen/GeistSans
• heading: GeistSans — https://fonts.google.com/specimen/GeistSans

Visual Assets

• Logo:
• Favicon:
• Social card (og:image):

UI Components

• buttonPrimary: background=#090909, textColor=#FFFFFF, borderRadius=8px, shadow=none
• buttonSecondary: background=#FAFBFA, textColor=#090909, borderColor=#DBDBDB, borderRadius=8px, shadow=none

Brand Personality

Tone: professional · Energy: medium · Audience: recruitment agencies

Candidate.ly Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

• Interview with Stefan Heinrichs
  • Image:
  • Source: https://www.candidate.ly/blogpost/interview-with-stefan-heinrichs
• Interview with Catherine vanVonno
  • Image:
  • Source: https://www.candidate.ly/blogpost/interview-with-catherine-van-vonno
• Events Code of Conduct
  • Image:
  • Source: https://www.candidate.ly/legal/events-code-of-conduct
• Talent Corps - Top Company to work for in 2023 - World Staffing Award
  • Image:
  • Source: https://www.candidate.ly/staffing-companies-to-work-for-in-2023/talent-corps
• Zealotech People - Top Company to work for in 2024 - World Staffing Award
  • Image:
  • Source: https://www.candidate.ly/wss-award-company-2024/zealotech-people

Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations.

Machine-Readable Profile

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "GeistSans",
      "role": "body"
    },
    {
      "family": "rhymesLight",
      "role": "unknown"
    },
    {
      "family": "Georgia",
      "role": "unknown"
    }
  ],
  "colors": {
    "primary": "#206A7B",
    "accent": "#206A7B",
    "background": "#FFFFFF",
    "textPrimary": "#090909",
    "link": "#206A7B"
  },
  "typography": {
    "fontFamilies": {
      "primary": "GeistSans",
      "heading": "GeistSans"
    },
    "fontStacks": {
      "heading": [
        "rhymesLight",
        "Georgia",
        "Times New Roman",
        "serif"
      ],
      "body": [
        "GeistSans",
        "system-ui",
        "-apple-system",
        "sans-serif"
      ],
      "paragraph": [
        "GeistSans",
        "system-ui",
        "-apple-system",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "54px",
      "h2": "44px",
      "body": "11px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "0px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#090909",
      "textColor": "#FFFFFF",
      "borderRadius": "8px",
      "borderRadiusCorners": {
        "topLeft": "8px",
        "topRight": "8px",
        "bottomRight": "8px",
        "bottomLeft": "8px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FAFBFA",
      "textColor": "#090909",
      "borderColor": "#DBDBDB",
      "borderRadius": "8px",
      "borderRadiusCorners": {
        "topLeft": "8px",
        "topRight": "8px",
        "bottomRight": "8px",
        "bottomLeft": "8px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://www.candidately.com/logo-dark.svg?dpl=dpl_CDYfukf9AK7C1CauqYjpS6ZNnzXe",
    "favicon": "https://www.candidately.com/favicon.ico?favicon.0559bsvyu5oe_.ico",
    "ogImage": "https://www.candidately.com/en/opengraph-image?f6da77103cae6c37",
    "logoHref": "/",
    "logoAlt": "Candidately"
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "recruitment agencies"
  },
  "designSystem": {
    "framework": "tailwind",
    "componentLibrary": ""
  }
}