buypower.json
BuyPower Brand Identity
A complete profile of BuyPower's visual system — colors, typography, components, and personality — extracted from http://www.buypower.ng. Built for designers, agents, and AI tools.
- Page: https://characterquilt.com/branding/buypower
- Machine-readable JSON: https://characterquilt.com/branding/buypower.json
- Per-page llms.txt: https://characterquilt.com/branding/buypower/llms.txt
Quick Facts
| Field | Value |
|---|---|
| Primary | #8CA23B |
| Accent | #8CA23B |
| Body Font | Open Sans |
| Heading Font | Open Sans |
Color Palette
- primary: #8CA23B
- accent: #8CA23B
- background: #FFFFFF
- textPrimary: #7D756C
- link: #7D756C
Typography
- primary: Open Sans — https://fonts.google.com/specimen/Open+Sans
- heading: Open Sans — https://fonts.google.com/specimen/Open+Sans
Visual Assets
- Logo: https://cdn.builder.io/api/v1/image/assets/TEMP/124922527ddafbceee901d808d938f964b8ac7a52209f94e5521daea845c6f53?apiKey=c4d414eaa1594f9eac1a2f56bb92e469&
- Favicon: https://buypower.ng/images/icons/icon-192x192.png
- Social card (og:image): https://buypower.ng/buypower-icon.png
UI Components
- input: background=#F9F9F9, textColor=#A69C92, borderColor=#CCCCCC, borderRadius=10.942px, shadow=none
- buttonPrimary: background=#8CA32B, textColor=#FFFFFF, borderRadius=10.942px, shadow=none
Brand Personality
Tone: professional · Energy: medium · Audience: general public
BuyPower Brand in the Wild
Real-world brand assets — ads, campaigns, marketing materials.
- The Best Practices to Saving Electricity in Your Homes
- The BuyPower Blog | All Bills & Utilities
- AEDC Abuja Bill Payment in Five (5) Simple Steps
- BuyPower Smart Surge Protector and Others
- BuyPower | Pay Electricity Bills Online
- Names and Details of Electricity Distribution Companies in Nigeria
Working with these fonts
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:
CharacterQuilt.com suggests this flow that can help:
- Open the company's homepage in a browser with DevTools open.
- In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
- Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
- For each captured font URL: right-click → Save As to download the file locally.
- View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each
src: url(...)to point to your local file path.
Programmatic alternative: load the URL with Playwright or Puppeteer, listen for response events whose Content-Type starts with font/, and write the body to disk. The CSS extraction step is the same.
Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.
Machine-Readable Profile
{
"colorScheme": "light",
"fonts": [
{
"family": "Open Sans",
"role": "body"
}
],
"colors": {
"primary": "#8CA23B",
"accent": "#8CA23B",
"background": "#FFFFFF",
"textPrimary": "#7D756C",
"link": "#7D756C"
},
"typography": {
"fontFamilies": {
"primary": "Open Sans",
"heading": "Open Sans"
},
"fontStacks": {
"heading": [
"Open Sans",
"sans-serif"
],
"body": [
"Open Sans",
"sans-serif"
],
"paragraph": [
"Open Sans",
"sans-serif"
]
},
"fontSizes": {
"h1": "40px",
"h2": "24px",
"body": "14px"
}
},
"spacing": {
"baseUnit": 4,
"borderRadius": "5px"
},
"components": {
"input": {
"background": "#F9F9F9",
"textColor": "#A69C92",
"borderColor": "#CCCCCC",
"borderRadius": "10.942px",
"borderRadiusCorners": {
"topLeft": "10.942px",
"topRight": "10.942px",
"bottomRight": "10.942px",
"bottomLeft": "10.942px"
},
"shadow": "none"
},
"buttonPrimary": {
"background": "#8CA32B",
"textColor": "#FFFFFF",
"borderRadius": "10.942px",
"borderRadiusCorners": {
"topLeft": "10.942px",
"topRight": "10.942px",
"bottomRight": "10.942px",
"bottomLeft": "10.942px"
},
"shadow": "none"
}
},
"images": {
"logo": "https://cdn.builder.io/api/v1/image/assets/TEMP/124922527ddafbceee901d808d938f964b8ac7a52209f94e5521daea845c6f53?apiKey=c4d414eaa1594f9eac1a2f56bb92e469&",
"favicon": "https://buypower.ng/images/icons/icon-192x192.png",
"ogImage": "https://buypower.ng/buypower-icon.png",
"logoHref": "/",
"logoAlt": "BuyPower Logo"
},
"__llm_logo_reasoning": {
"selectedIndex": 0,
"reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and the alt text matches the brand name 'BuyPower'.",
"confidence": 0.95,
"source": "llm"
},
"__llm_button_reasoning": {
"primary": {
"index": 0,
"text": "Get Started",
"reasoning": "The button with text 'Get Started' uses a vibrant green color (#8CA32B), which is the brand's primary color, making it the main call-to-action."
},
"secondary": {
"index": -1,
"text": "N/A",
"reasoning": "There is only one button detected, so no secondary button is available."
},
"confidence": 0.95
},
"personality": {
"tone": "professional",
"energy": "medium",
"targetAudience": "general public"
},
"designSystem": {
"framework": "custom",
"componentLibrary": ""
},
"confidence": {
"buttons": 0.95,
"colors": 0.9,
"overall": 0.925
},
"__llm_metadata": {
"logoSelection": {
"llmCalled": true,
"llmSucceeded": true,
"finalSource": "llm",
"rawLogoSelection": {
"selectedLogoIndex": 0,
"selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and the alt text matches the brand name 'BuyPower'.",
"confidence": 0.95
}
},
"buttonClassification": {
"llmCalled": true,
"llmSucceeded": true
}
}
}