Broccoli AI Brand Identity

A complete profile of Broccoli AI's visual system — colors, typography, components, and personality.

Quick Facts

Color Palette

• primary: #0F172A
• secondary: #F3E8FF
• accent: #6B21A8
• background: #FFFFFF
• textPrimary: #020817
• link: #020817

Typography

• primary: Inter — https://fonts.google.com/specimen/Inter
• heading: Inter — https://fonts.google.com/specimen/Inter

Visual Assets

• Logo:
• Favicon:

UI Components

• input: background=#FFFFFF, textColor=#020817, borderColor=#E2E8F0, borderRadius=6px, shadow=none
• buttonPrimary: background=#6B21A8, textColor=#F8FAFC, borderRadius=12px, shadow=none
• buttonSecondary: background=#FFFFFF, textColor=#000000, borderRadius=12px, shadow=none

Brand Personality

Tone: modern · Energy: medium · Audience: tech-savvy individuals and businesses

Broccoli AI Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

• Broccoli AI

  Source: Broccoli

• Broccoli AI

  Source: Broccoli

• Broccoli AI

  Source: Broccoli

• Broccoli AI

  Source: Broccoli

• Broccoli AI

  Source: Broccoli

• Win a Free Billboard - Broccoli AI

  Source: Billboard

Machine-Readable Profile

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Inter",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#0F172A",
    "secondary": "#F3E8FF",
    "accent": "#6B21A8",
    "background": "#FFFFFF",
    "textPrimary": "#020817",
    "link": "#020817"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter",
      "heading": "Inter"
    },
    "fontStacks": {
      "heading": [
        "__fontUrban_b7e949",
        "__fontUrban_Fallback_b7e949",
        "ui-sans-serif",
        "system-ui",
        "sans-serif",
        "Apple Color Emoji",
        "Segoe UI Emoji",
        "Segoe UI Symbol",
        "Noto Color Emoji"
      ],
      "body": [
        "Inter",
        "ui-sans-serif",
        "system-ui",
        "sans-serif",
        "Apple Color Emoji",
        "Segoe UI Emoji",
        "Segoe UI Symbol",
        "Noto Color Emoji"
      ],
      "paragraph": [
        "Inter",
        "ui-sans-serif",
        "system-ui",
        "sans-serif",
        "Apple Color Emoji",
        "Segoe UI Emoji",
        "Segoe UI Symbol",
        "Noto Color Emoji"
      ]
    },
    "fontSizes": {
      "h1": "90px",
      "h2": "60px",
      "body": "20px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "4px"
  },
  "components": {
    "input": {
      "background": "#FFFFFF",
      "textColor": "#020817",
      "borderColor": "#E2E8F0",
      "borderRadius": "6px",
      "borderRadiusCorners": {
        "topLeft": "6px",
        "topRight": "6px",
        "bottomRight": "6px",
        "bottomLeft": "6px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#6B21A8",
      "textColor": "#F8FAFC",
      "borderRadius": "12px",
      "borderRadiusCorners": {
        "topLeft": "12px",
        "topRight": "12px",
        "bottomRight": "12px",
        "bottomLeft": "12px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#000000",
      "borderRadius": "12px",
      "borderRadiusCorners": {
        "topLeft": "12px",
        "topRight": "12px",
        "bottomRight": "12px",
        "bottomLeft": "12px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://www.broccoli.com/logo.svg",
    "favicon": "https://www.broccoli.com/favicon.ico",
    "ogImage": null,
    "logoHref": "/",
    "logoAlt": "Logo"
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "tech-savvy individuals and businesses"
  }
}