Bree Brand Identity

A complete profile of Bree's visual system — colors, typography, components, and personality — extracted from https://www.trybree.com/. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://www.trybree.com/.

• primary: #2C76F4 (rgb(44, 118, 244))
• secondary: #0082F3 (rgb(0, 130, 243))
• accent: #2C76F4 (rgb(44, 118, 244))
• background: #FFFFFF (rgb(255, 255, 255))
• textPrimary: #000000 (rgb(0, 0, 0))
• link: #3898EC (rgb(56, 152, 236))

Typography

Each font links to its Google Fonts page where available.

• primary: Satoshi Google Fonts →
• heading: neue-kabel Google Fonts →
• font stack: neue-kabel, sans-serif

Visual Assets

UI Components

Button Primary

• background: #2C76F4
• textColor: #FFFFFF
• borderColor: #000000
• borderRadius: 10px
• shadow: none

Button Secondary

• background: #FFFFFF
• textColor: #2C76F4
• borderColor: #000000
• borderRadius: 10px
• shadow: none

Brand Personality

• Tone: professional
• Energy: medium
• Audience: Canadian individuals seeking cash advances

Frequently Asked Questions

What is Bree's primary brand color?
Bree's primary brand color is #2C76F4. It anchors the visual identity across their website, product UI, and marketing materials.

What font does Bree use?
Bree uses Satoshi for body text and neue-kabel for headings. Fonts were detected on https://www.trybree.com/ as part of their live design system.

Does Bree use a light or dark theme?
Bree's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find Bree's logo?
Bree's logo is available directly on their site (https://www.trybree.com/). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?
This profile was extracted from https://www.trybree.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Bree.

Machine-Readable Profile

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Satoshi",
      "role": "body"
    },
    {
      "family": "neue-kabel",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#2C76F4",
    "secondary": "#0082F3",
    "accent": "#2C76F4",
    "background": "#FFFFFF",
    "textPrimary": "#000000",
    "link": "#3898EC"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Satoshi",
      "heading": "neue-kabel"
    },
    "fontStacks": {
      "heading": [
        "neue-kabel",
        "sans-serif"
      ],
      "body": [
        "Satoshi",
        "sans-serif"
      ],
      "paragraph": [
        "Satoshi",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "90px",
      "h2": "70px",
      "body": "24px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "10px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#2C76F4",
      "textColor": "#FFFFFF",
      "borderColor": "#000000",
      "borderRadius": "10px",
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#2C76F4",
      "borderColor": "#000000",
      "borderRadius": "10px",
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://cdn.prod.website-files.com/62a208274b86c4b7ff256f88/62c5a82c164fb80f06168a63_Logo%20-%20Black.svg",
    "favicon": "https://cdn.prod.website-files.com/62a208274b86c4b7ff256f88/62cc6a36dc360f0dc02175f7_Favicon.png",
    "logoHref": "/",
    "logoAlt": "Bree Logo"
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "Canadian individuals seeking cash advances"
  }
}