BrainHi Brand Identity

A complete profile of BrainHi's visual system — colors, typography, components, and personality.

Quick Facts

Color Palette

• primary: #364153
• secondary: #14DF89
• accent: #00C950
• background: #FFFFFF
• textPrimary: #3D5D98
• link: #3D5D98

Typography

• primary: Montserrat — https://fonts.google.com/specimen/Montserrat
• heading: Montserrat — https://fonts.google.com/specimen/Montserrat

Visual Assets

• Logo:
• Favicon:
• Social card (og:image):

UI Components

• buttonPrimary: background=#00C950, textColor=#FFFFFF, borderRadius=10px, shadow=none
• buttonSecondary: background=#3D5D98, textColor=#FFFFFF, borderRadius=8px, shadow=rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.1) 0px 1px 3px 0px, rgba(0, 0, 0, 0.1) 0px 1px 2px -1px

Brand Personality

Tone: professional · Energy: medium · Audience: Healthcare professionals and organizations

BrainHi Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

• About BrainHi - Healthcare AI Innovation

  Source: https://brainhi.com/about

• Government Solutions - BrainHi AI Platform

  Source: https://brainhi.com/government

• Settings

  Source: https://prototype.brainhi.com/app/settings-scheduling

• Settings

  Source: https://prototype.brainhi.com/email

• BrainHi

  Source: https://brainhi.com/news/chai-announcement

• BrainHi - AI Healthcare Platform | Reduce No-Shows 38%

  Source: https://brainhi.com/

Working with these fonts

Not found on Google Fonts? Follow these instructions if you have permission to use the fonts:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font".
3. Hard-reload the page and click around — some weights only load on specific routes.
4. Download the font files locally.
5. Copy out the matching @font-face declarations from the CSS.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Machine-Readable Profile

{
 "colorScheme": "light",
 "fonts": [
 {
 "family": "Montserrat",
 "role": "unknown"
 }
],
 "colors": {
 "primary": "#364153",
 "secondary": "#14DF89",
 "accent": "#00C950",
 "background": "#FFFFFF",
 "textPrimary": "#3D5D98",
 "link": "#3D5D98"
 },
 "typography": {
 "fontFamilies": {
 "primary": "Montserrat",
 "heading": "Montserrat"
 },
 "fontStacks": {
 "heading": [
 "Montserrat",
 "sans-serif"
 ],
 "body": [
 "ui-sans-serif",
 "system-ui",
 "sans-serif",
 "Apple Color Emoji",
 "Segoe UI Emoji",
 "Segoe UI Symbol",
 "Noto Color Emoji"
 ],
 "paragraph": [
 "ui-sans-serif",
 "system-ui",
 "sans-serif",
 "Apple Color Emoji",
 "Segoe UI Emoji",
 "Segoe UI Symbol",
 "Noto Color Emoji"
 ]
 },
 "fontSizes": {
 "h1": "48px",
 "h2": "36px",
 "body": "16px"
 }
 },
 "spacing": {
 "baseUnit": 8,
 "borderRadius": "0px"
 },
 "components": {
 "buttonPrimary": {
 "background": "#00C950",
 "textColor": "#FFFFFF",
 "borderRadius": "10px",
 "borderRadiusCorners": {
 "topLeft": "10px",
 "topRight": "10px",
 "bottomRight": "10px",
 "bottomLeft": "10px"
 },
 "shadow": "none"
 },
 "buttonSecondary": {
 "background": "#3D5D98",
 "textColor": "#FFFFFF",
 "borderRadius": "8px",
 "borderRadiusCorners": {
 "topLeft": "8px",
 "topRight": "8px",
 "bottomRight": "8px",
 "bottomLeft": "8px"
 },
 "shadow": "rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.1) 0px 1px 3px 0px, rgba(0, 0, 0, 0.1) 0px 1px 2px -1px"
 }
 },
 "images": {
 "logo": "https://brainhi.com/_assets/v11/0e1e6b201c546346f915b21a989a189093e4999e.png",
 "favicon": "https://brainhi.com/_assets/v11/2c08f9b1fa12dd06545761847c920d0434a9f6c6.png",
 "ogImage": "https://brainhi.com/og-image.jpg",
 "logoHref": "/",
 "logoAlt": "BrainHi Logo"
 },
 "__llm_logo_reasoning": {
 "selectedIndex": 0,
 "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and the alt text matches the brand name 'BrainHi'.",
 "confidence": 0.9,
 "source": "llm"
 },
 "__llm_button_reasoning": {
 "primary": {
 "index": 0,
 "text": "Request a Demo",
 "reasoning": "Button #1 'Request a Demo' is the primary CTA due to its vibrant green color (#00C950), which stands out as a brand color and is action-oriented."
 },
 "secondary": {
 "index": 1,
 "text": "Answer Every Call, Instantly",
 "reasoning": "Button #2 'Answer Every Call, Instantly' is selected as secondary due to its vibrant blue color (#3D5D98), which is distinct from the primary button's green color."
 },
 "confidence": 0.95
 },
 "personality": {
 "tone": "professional",
 "energy": "medium",
 "targetAudience": "Healthcare professionals and organizations"
 },
 "designSystem": {
 "framework": "tailwind",
 "componentLibrary": ""
 },
 "confidence": {
 "buttons": 0.95,
 "colors": 0.9,
 "overall": 0.925
 },
 "__llm_metadata": {
 "logoSelection": {
 "llmCalled": true,
 "llmSucceeded": true,
 "finalSource": "llm",
 "rawLogoSelection": {
 "selectedLogoIndex": 0,
 "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and the alt text matches the brand name 'BrainHi'.",
 "confidence": 0.9
 }
 },
 "buttonClassification": {
 "llmCalled": true,
 "llmSucceeded": true
 }
 }
}