# Boost Robotics Brand Identity

A complete profile of **Boost Robotics**'s visual system — colors, typography, components, and personality — extracted from https://www.boostrobotics.ai. Built for designers, agents, and AI tools.

---

## Quick Facts

| Field | Value |
|---|---|
| Primary | #FFD894 |
| Accent | #FFD894 |
| Body Font | Open Sans |
| Heading Font | Saira |

## Color Palette

- primary: #FFD894
- accent: #FFD894
- background: #FFFFFF
- textPrimary: #222222
- link: #4B5563

## Typography

- primary: Open Sans — https://fonts.google.com/specimen/Open+Sans
- heading: Saira — https://fonts.google.com/specimen/Saira

## Visual Assets

- Favicon: https://www.boostrobotics.ai/favicon.png
- Social card (og:image): https://www.boostrobotics.ai/images/boost-robotics-logo-og.png

## UI Components

- buttonPrimary: background=#FFD894, textColor=#111827, borderColor=#111827, borderRadius=8px, shadow=none

## Brand Personality

Tone: modern · Energy: medium · Audience: technology professionals

## Boost Robotics Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

- **Boost Robotics - Digital Infra. Physical Agents.**
  - Image: https://www.boostrobotics.ai/images/cmu-robotics.png
  - Source: https://www.boostrobotics.ai/
- **LEGO BOOST Review: The Best Robot Kit for Kids | AD**
  - Image: https://i.ytimg.com/vi/6yb6cSHqEGs/hq720.jpg?sqp=-oaymwEhCK4FEIIDSFryq4qpAxMIARUAAAAAGAElAADIQj0AgKJD&rs=AOn4CLCqOG1r4Qsvk8PK3IU-VPoDRkXNGw
  - Source: https://www.youtube.com/watch?v=6yb6cSHqEGs
- **Boost Robotics: Robots for the inspection and maintenance of data centers | Y Combinator**
  - Image: https://i.ytimg.com/vi/SVqbUd1crU0/maxresdefault.jpg
  - Source: https://www.ycombinator.com/companies/boost-robotics
- **Boost Robotics ROI with a Tailored Roadmap | TRG posted on the topic | LinkedIn**
  - Image: https://media.licdn.com/dms/image/v2/D5610AQHI6hgN6F8cZQ/image-shrink_800/B56ZwzrtP8HQAg-/0/1770393622234?e=2147483647&v=beta&t=0VamhL42_O_jiJQsN2sbT-w27iHj4kX9jKAtw7Y5cj4
  - Source: https://www.linkedin.com/posts/trg_technologyinnovation-roboticsroadmap-trgsolutions-activity-7425569077387018240-hIFH
- **Boost Robotics - YouTube**
  - Image: https://i.ytimg.com/vi/0wql4ilmYMs/hqdefault.jpg
  - Source: https://www.youtube.com/channel/UC04YUCQfUJbe3PKMmlsEVSg

## Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

## Machine-Readable Profile

```json
{
 "colorScheme": "light",
 "fonts": [
 {"family": "Open Sans", "role": "body"},
 {"family": "Saira", "role": "heading"}
 ],
 "colors": {
  "primary": "#FFD894",
  "accent": "#FFD894",
  "background": "#FFFFFF",
  "textPrimary": "#222222",
  "link": "#4B5563"
 },
 "typography": {
  "fontFamilies": {
   "primary": "Open Sans",
   "heading": "Saira"
  },
  "fontStacks": {
   "heading": ["Saira", "sans-serif"],
   "body": ["__Open_Sans_2fad4c", "__Open_Sans_Fallback_2fad4c", "sans-serif"],
   "paragraph": ["__Open_Sans_2fad4c", "__Open_Sans_Fallback_2fad4c", "sans-serif"]
  },
  "fontSizes": {
   "h1": "72px",
   "h2": "72px",
   "body": "24px"
  }
 },
 "spacing": {
  "baseUnit": 4,
  "borderRadius": "8px"
 },
 "components": {
  "buttonPrimary": {
   "background": "#FFD894",
   "textColor": "#111827",
   "borderColor": "#111827",
   "borderRadius": "8px",
   "borderRadiusCorners": {
    "topLeft": "8px",
    "topRight": "8px",
    "bottomRight": "8px",
    "bottomLeft": "8px"
   },
   "shadow": "none"
  }
 },
 "images": {
  "logo": null,
  "favicon": "https://www.boostrobotics.ai/favicon.png",
  "ogImage": "https://www.boostrobotics.ai/images/boost-robotics-logo-og.png"
 },
 "__llm_button_reasoning": {
  "primary": {
   "index": 0,
   "text": "Get in Touch",
   "reasoning": "The 'Get in Touch' button is likely the primary CTA due to its action-oriented text, encouraging direct engagement with the company. It uses the vibrant brand color, making it stand out as the main call-to-action."
  },
  "secondary": {
   "index": -1,
   "text": "N/A",
   "reasoning": "All buttons share the same background color, making it impossible to select a secondary button with a different color. Therefore, no valid secondary button exists."
  },
  "confidence": 0.9
 },
 "personality": {
  "tone": "modern",
  "energy": "medium",
  "targetAudience": "technology professionals"
 },
 "designSystem": {
  "framework": "tailwind",
  "componentLibrary": ""
 },
 "confidence": {
  "buttons": 0.9,
  "colors": 0.9,
  "overall": 0.9
 },
 "__llm_metadata": {
  "logoSelection": {
   "llmCalled": false,
   "llmSucceeded": false,
   "finalSource": "none"
  },
  "buttonClassification": {
   "llmCalled": true,
   "llmSucceeded": true
  }
 }
}
```
