bluebook.json
Bluebook Brand Identity
A complete profile of Bluebook's visual system — colors, typography, components, and personality — extracted from https://getbluebook.com. Built for designers, agents, and AI tools.
Quick Facts
| Field | Value |
|---|---|
| Primary | #0000EE |
| Accent | #171730 |
| Body Font | Inter |
| Heading Font | Suisse Intl Regular |
Color Palette
- primary: #0000EE
- secondary: #006BA7
- accent: #171730
- background: #F9F8F6
- textPrimary: #888893
- link: #171730
Typography
- primary: Inter — Inter
- heading: Suisse Intl Regular — Suisse Intl Regular
Visual Assets
- Logo: data:image/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D%2522http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%2522%20xmlns%3Axlink%3D%2522http%3A%2F%2Fwww.w3.org%2F1999%2Fxlink%2522%20viewBox%3D%25220%200%20117%2020%2522%3E%3Cpath%20d%3D%2522M%200.5%207.928%20C%200.5%207.341%201.075%206.927%201.631%207.113%20L%209.046%209.587%20C%209.359%209.703%209.699%209.646%209.972%209.433%20L%2011.185%208.579%20C%2011.258%208.528%2011.333%208.477%2011.389%208.409%20C%2011.479%208.299%2011.564%208.115%2011.295%207.98%20C%2010.915%207.79%205.094%205.771%204.212%205.465%20C%204.179%205.454%204.151%205.432%204.131%205.403%20C%204.111%205.374%204.101%205.339%204.102%205.304%20C%204.111%204.972%204.187%204.495%204.836%204.64%20L%2011.754%207.002%20C%2013.104%207.396%2013.104%207.98%2013.104%208.971%20L%2013.104%2017.038%20C%2013.104%2017.542%2012.724%2018.214%2012.419%2018.571%20L%2012.15%2018.886%20C%2011.28%2019.905%209.994%2020.261%208.828%2019.805%20L%201.771%2017.324%20C%200.887%2016.979%200.5%2016.024%200.5%2014.933%20Z%2522%20fill%3D%2522rgb(255%2C255%2C255)%2522%3E%3C%2Fpath%3E%3Cpath%20d%3D%2522M%206.519%204.337%20L%2012.92%206.695%20C%2013.25%206.816%2013.535%207.036%2013.736%207.325%20C%2013.937%207.613%2014.045%207.956%2014.045%208.307%20L%2014.045%2015.918%20L%2015.129%2016.285%20C%2016.296%2016.741%2017.583%2016.384%2018.452%2015.366%20L%2018.722%2015.05%20C%2019.026%2014.694%2019.407%2014.021%2019.407%2013.517%20L%2019.407%205.452%20C%2019.407%204.461%2019.407%203.876%2018.056%203.482%20L%2011.139%201.12%20C%2010.49%200.976%2010.414%201.453%2010.404%201.785%20C%2010.403%201.82%2010.413%201.855%2010.433%201.883%20C%2010.453%201.912%2010.482%201.934%2010.515%201.945%20C%2011.397%202.251%2017.218%204.27%2017.597%204.461%20C%2017.867%204.596%2017.781%204.78%2017.692%204.889%20C%2017.638%204.954%2017.568%205.003%2017.5%205.052%20C%2017.495%205.055%2017.491%205.057%2017.488%205.06%20L%2016.275%205.913%20C%2016.002%206.126%2015.661%206.183%2015.348%206.067%20L%207.636%203.601%20C%207.514%203.562%207.385%203.55%207.257%203.568%20C%207.13%203.585%207.009%203.631%206.901%203.702%20C%206.794%203.772%206.704%203.866%206.638%203.976%20C%206.572%204.086%206.531%204.209%206.519%204.337%20Z%2522%20fill%3D%2522rgb(255%2C255%2C255)%2522%3E%3C%2Fpath%3E%3Cpath%20d%3D%2522M%2028.57%2017.338%20L%2028.57%203.369%20L%2034.563%203.369%20C%2037.336%203.369%2039.118%204.867%2039.118%206.993%20C%2039.118%208.288%2038.349%209.26%2037.073%209.827%20C%2038.754%2010.354%2039.746%2011.589%2039.746%2013.249%20C%2039.746%2015.678%2037.883%2017.338%2035.008%2017.338%20Z%20M%2034.806%2015.314%20C%2036.405%2015.314%2037.316%2014.544%2037.316%2013.127%20C%2037.316%2011.892%2036.425%2011.143%2034.866%2011.143%20L%2030.979%2011.143%20L%2030.979%2015.314%20Z%20M%2034.461%209.2%20C%2035.919%209.2%2036.729%208.511%2036.729%207.296%20C%2036.729%206.102%2035.899%205.414%2034.421%205.414%20L%2030.979%205.414%20L%2030.979%209.2%20Z%20M%2041.54%2017.338%20L%2041.54%203.369%20L%2043.808%203.369%20L%2043.808%2017.338%20Z%20M%2049.256%2017.581%20C%2047.171%2017.581%2045.754%2016.022%2045.754%2013.654%20L%2045.754%207.013%20L%2048.021%207.013%20L%2048.021%2013.37%20C%2048.021%2014.767%2048.689%2015.597%2049.985%2015.597%20C%2051.503%2015.597%2052.536%2014.403%2052.536%2012.621%20L%2052.536%207.013%20L%2054.803%207.013%20L%2054.803%2017.338%20L%2052.597%2017.338%20L%2052.536%2015.8%20C%2051.767%2017.014%2050.491%2017.581%2049.256%2017.581%20Z%20M%2061.308%2017.581%20C%2058.271%2017.581%2056.327%2015.456%2056.327%2012.216%20C%2056.327%208.896%2058.453%206.77%2061.389%206.77%20C%2064.446%206.77%2066.106%209.078%2066.147%2012.682%20L%2058.716%2012.682%20C%2058.858%2014.585%2059.789%2015.658%2061.409%2015.658%20C%2062.624%2015.658%2063.474%2015.051%2063.677%2013.978%20L%2066.025%2013.978%20C%2065.722%2016.225%2063.778%2017.581%2061.308%2017.581%20Z%20M%2058.777%2011.163%20L%2063.818%2011.163%20C%2063.737%209.564%2062.806%208.693%2061.369%208.693%20C%2059.931%208.693%2059.02%209.584%2058.777%2011.163%20Z%20M%2072.919%2017.581%20C%2071.623%2017.581%2070.591%2017.015%2069.902%2016.002%20L%2069.842%2017.338%20L%2067.655%2017.338%20L%2067.655%203.369%20L%2069.923%203.369%20L%2069.923%208.288%20C%2070.611%207.317%2071.623%206.77%2072.919%206.77%20C%2075.45%206.77%2077.312%208.835%2077.312%2012.176%20C%2077.312%2015.516%2075.43%2017.581%2072.919%2017.581%20Z%20M%2072.372%2015.658%20C%2073.951%2015.658%2074.964%2014.301%2074.964%2012.176%20C%2074.964%2010.05%2073.951%208.693%2072.372%208.693%20C%2070.834%208.693%2069.923%209.989%2069.923%2012.176%20C%2069.923%2014.362%2070.834%2015.658%2072.372%2015.658%20Z%20M%2083.426%2017.581%20C%2080.328%2017.581%2078.324%2015.456%2078.324%2012.176%20C%2078.324%208.896%2080.328%206.77%2083.426%206.77%20C%2086.524%206.77%2088.528%208.896%2088.528%2012.176%20C%2088.528%2015.456%2086.524%2017.581%2083.426%2017.581%20Z%20M%2083.426%2015.658%20C%2085.187%2015.658%2086.18%2014.403%2086.18%2012.176%20C%2086.18%209.949%2085.187%208.693%2083.426%208.693%20C%2081.685%208.693%2080.693%209.949%2080.693%2012.176%20C%2080.693%2014.403%2081.685%2015.658%2083.426%2015.658%20Z%20M%2094.642%2017.581%20C%2091.545%2017.581%2089.54%2015.456%2089.54%2012.176%20C%2089.54%208.896%2091.545%206.77%2094.642%206.77%20C%2097.74%206.77%2099.744%208.896%2099.744%2012.176%20C%2099.744%2015.456%2097.74%2017.581%2094.642%2017.581%20Z%20M%2094.642%2015.658%20C%2096.404%2015.658%2097.396%2014.403%2097.396%2012.176%20C%2097.396%209.949%2096.404%208.693%2094.642%208.693%20C%2092.901%208.693%2091.909%209.949%2091.909%2012.176%20C%2091.909%2014.403%2092.901%2015.658%2094.642%2015.658%20Z%20M%20101.325%2017.338%20L%20101.325%203.369%20L%20103.592%203.369%20L%20103.592%2011.103%20L%20107.419%207.013%20L%20110.233%207.013%20L%20106.609%2010.738%20L%20110.719%2017.338%20L%20108.066%2017.338%20L%20105.05%2012.358%20L%20103.592%2013.876%20L%20103.592%2017.338%20Z%20M%20112.281%202.716%20L%20112.281%200.398%20L%20111.388%200.398%20L%20111.388%200%20L%20113.624%200%20L%20113.624%200.398%20L%20112.73%200.398%20L%20112.73%202.716%20Z%20M%20113.852%202.716%20L%20113.852%200%20L%20114.509%200%20L%20115.395%202.232%20L%20116.281%200%20L%20116.934%200%20L%20116.934%202.716%20L%20116.513%202.716%20L%20116.513%200.5%20L%20115.639%202.716%20L%20115.147%202.716%20L%20114.273%200.492%20L%20114.273%202.716%20Z%2522%20fill%3D%2522rgb(255%2C255%2C255)%2522%3E%3C%2Fpath%3E%3C%2Fsvg%3E
- Favicon: Favicon Image
- Social card (og:image): Social Card Image
Brand Personality
Tone: professional · Energy: medium · Audience: accounting professionals
Bluebook Brand in the Wild
Real-world brand assets — ads, campaigns, marketing materials.
- Bluebook - AI for Accounting
- Image: View Image
- Source: Bluebook
- Bluebook - AI for Accounting
- Image: View Image
- Source: Bluebook
- Bluebook - AI for Accounting
- Image: View Image
- Source: Bluebook
- Bluebook - AI for Accounting
- Image: View Image
- Source: Product Assistant
- Bluebook - How Code Execution Enables Accurate AI Accounting
- Image: View Image
- Source: Blog Post
- Bluebook - AI for Accounting
- Image: View Image
- Source: Security Page
