Blueberry Pediatrics Brand Identity

A complete profile of Blueberry Pediatrics's visual system — colors, typography, components, and personality.

Quick Facts

Color Palette

• primary: #002868
• secondary: #1E40AF
• accent: #235AFF
• background: #FFF8F5
• textPrimary: #235AFF
• link: #235AFF

Typography

• primary: Inter — https://fonts.google.com/specimen/Inter
• heading: Poppins — https://fonts.google.com/specimen/Poppins

Visual Assets

• Logo:
• Favicon:
• Social card (og:image):

UI Components

• buttonPrimary: background=#235AFF, textColor=#FFFFFF, borderRadius=32px, shadow=none
• buttonSecondary: background=#FFFFFF, textColor=#235AFF, borderRadius=35px, shadow=none

Brand Personality

Tone: professional · Energy: medium · Audience: parents seeking pediatric care

Blueberry Pediatrics Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

• Blueberry Pediatrics Unveils Powerhouse Leadership Team to Lead the Future of AI-Enabled Pediatric Care - Blueberry Pediatrics
  Image:
  Source: Read More
• Baby Eczema: Everything Parents Need to Know - Blueberry Pediatrics
  Image:
  Source: Read More
• Blueberry Pediatrics Launches in Louisiana - Blueberry Pediatrics
  Image: .png)
  Source: Read More
• What to Know About Online Doctors - Blueberry Pediatrics
  Image: .png)
  Source: Read More
• Is Ice Cream Good for a Sore Throat? Guidance from a Pediatrician - Blueberry Pediatrics
  Image:
  Source: Read More
• Doctor's Notes For School, Work, and More - Blueberry Pediatrics
  Image: .webp)
  Source: Read More

Machine-Readable Profile

{
 "colorScheme": "light",
 "fonts": [
   {
     "family": "Poppins",
     "role": "heading"
   },
   {
     "family": "Inter",
     "role": "body"
   }
 ],
 "colors": {
   "primary": "#002868",
   "secondary": "#1E40AF",
   "accent": "#235AFF",
   "background": "#FFF8F5",
   "textPrimary": "#235AFF",
   "link": "#235AFF"
 },
 "typography": {
   "fontFamilies": {
     "primary": "Inter",
     "heading": "Poppins"
   },
   "fontStacks": {
     "heading": [
       "Poppins",
       "sans-serif"
     ],
     "body": [
       "Poppins",
       "sans-serif"
     ],
     "paragraph": [
       "Poppins",
       "sans-serif"
     ]
   },
   "fontSizes": {
     "h1": "90px",
     "h2": "45.76px",
     "body": "15px"
   }
 },
 "spacing": {
   "baseUnit": 4,
   "borderRadius": "32px"
 },
 "components": {
   "buttonPrimary": {
     "background": "#235AFF",
     "textColor": "#FFFFFF",
     "borderRadius": "32px",
     "borderRadiusCorners": {
       "topLeft": "32px",
       "topRight": "32px",
       "bottomRight": "32px",
       "bottomLeft": "32px"
     },
     "shadow": "none"
   },
   "buttonSecondary": {
     "background": "#FFFFFF",
     "textColor": "#235AFF",
     "borderRadius": "35px",
     "borderRadiusCorners": {
       "topLeft": "35px",
       "topRight": "35px",
       "bottomRight": "35px",
       "bottomLeft": "35px"
     },
     "shadow": "none"
   }
 },
 "images": {
   "logo": "https://cdn.prod.website-files.com/62895d896d725b41e938d353/62916611232ba19d0677cc90_Blueberry%20Logo%20Blue.svg",
   "favicon": "https://cdn.prod.website-files.com/62895d896d725b41e938d353/629e16268092dfea07e98eda_Blueberry_Logo%20Favicon%20copy.png",
   "ogImage": "https://storage.googleapis.com/parentapp-193923/2025%20Marketing%20Photos/opengraph-2025-03.png"
 },
 "personality": {
   "tone": "professional",
   "energy": "medium",
   "targetAudience": "parents seeking pediatric care"
 },
 "designSystem": {
   "framework": "custom",
   "componentLibrary": ""
 },
 "confidence": {
   "buttons": 0.95,
   "colors": 0.9,
   "overall": 0.925
 }
}