blue onion.json
Blue Onion Brand Identity
A complete profile of Blue Onion's visual system — colors, typography, components, and personality — extracted from https://www.blueonion.ai/. Built for designers, agents, and AI tools.
Quick Facts
| Field | Value |
|---|---|
| Primary | #FFE32C |
| Accent | #FFE32C |
| Body Font | Host Grotesk |
| Heading Font | Plus Jakarta Display |
Color Palette
- primary: #FFE32C
- secondary: #569EFF
- accent: #FFE32C
- background: #FFFFFF
- textPrimary: #152462
- link: #152462
Typography
- primary: Host Grotesk — https://fonts.google.com/specimen/Host+Grotesk
- heading: Plus Jakarta Display — https://fonts.google.com/specimen/Plus+Jakarta+Display
Visual Assets
- Logo:
- Favicon:
- Social card (og:image):
UI Components
- buttonPrimary: background=#FFE32C, textColor=#0000EE, borderRadius=5px, shadow=none
- buttonSecondary: background=#569EFF, textColor=#0000EE, borderRadius=5px, shadow=none
Brand Personality
Tone: professional · Energy: medium · Audience: retail & ecommerce businesses
Blue Onion Brand in the Wild
Real-world brand assets — ads, campaigns, marketing materials.
- How to Think About AI Adoption: A Practical Framework for Finance Teams
- Image: .png)
- Source: Link
- How to Ask for More Resources at Work in a Corporate Setting
- Image:
- Source: Link
- Making Daily Close a Reality: Announcing our Series A
- Image:
- Source: Link
- The Essential Checklist for FP&A Teams in Retail Ecommerce: A CTO's Guide
- Image:
- Source: Link
- Register for the Every Day Summit hosted by Blue Onion
- Image:
- Source: Link
- Key Recommendations to Increase Productivity for Hybrid & Remote Work
- Image:
- Source: Link
Working with these fonts
Not found on Google Fonts? Please ensure you have permission to use the fonts. CharacterQuilt.com suggests several steps when dealing with proprietary fonts.