Bloom Brand: Colors, Fonts, Logo & Visual Identity
Bloom Brand Identity
A complete profile of Bloom's visual system — colors, typography, components, and personality — extracted from https://bloom.diy/. Built for designers, agents, and AI tools.
Color Palette
Brand palette extracted from https://bloom.diy/.
| Color | Hex | RGB |
|---|---|---|
| Primary | #000000 | rgb(0, 0, 0) |
| Accent | #E0E1E4 | rgb(224, 225, 228) |
| Background | #ECEDEF | rgb(236, 237, 239) |
| Text | #171717 | rgb(23, 23, 23) |
| Link | #000000 | rgb(0, 0, 0) |
Typography
Each font links to its Google Fonts page where available.
| Role | Font | Google Fonts Link |
|---|---|---|
| Primary | Inter | Google Fonts → |
| Heading | Inter | Google Fonts → |
Visual Assets
UI Components
Live previews rendered using Bloom's actual button styles.
Input
- Background: transparent
- Text Color: #171717
- Border Color: null
- Border Radius: 0px
- Shadow: none
Button Primary
- Background: #E0E1E4
- Text Color: #171717
- Border Radius: 999px
- Shadow: rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.1) 0px 4px 12px 0px, rgba(0, 0, 0, 0.33) 0px 2px 6px -2px
Button Secondary
- Background: #171717
- Text Color: #FFFFFF
- Border Radius: 999px
- Shadow: rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.06) 0px 4px 24px 0px, rgba(0, 0, 0, 0.04) 0px 2px 12px 0px
Brand Personality
- Tone: modern
- Energy: medium
- Audience: developers and tech-savvy individuals
Bloom Brand in the Wild
Frequently Asked Questions
What is Bloom's primary brand color?
- Bloom's primary brand color is #000000. It anchors the visual identity across their website, product UI, and marketing materials.
What accent color does Bloom use?
- Bloom uses #E0E1E4 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.
What font does Bloom use?
- Bloom uses Inter as the primary typeface across body and headings.
Does Bloom use a light or dark theme?
- Bloom's primary site uses a light color scheme, with a background of #ECEDEF.
Where can I find Bloom's logo?
- Bloom's logo is available directly on their site (https://bloom.diy/). The current logo URL is included in the machine-readable JSON profile linked above.
How was this brand profile generated?
- This profile was extracted from https://bloom.diy/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Bloom.
Methodology
Brand data on this page was extracted from https://bloom.diy/ on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Bloom.