Blockscope Brand Identity

A complete profile of Blockscope's visual system — colors, typography, components, and personality.

Quick Facts

Color Palette

• primary: #344050
• secondary: #D8E2EF
• accent: #00D27A
• background: #EDF2F9
• textPrimary: #0B1727
• link: #0B1727

Typography

• primary: Segoe UI — https://fonts.google.com/specimen/Segoe+UI
• heading: Segoe UI — https://fonts.google.com/specimen/Segoe+UI

Visual Assets

• Logo:
• Favicon:

UI Components

• input: background=#FFFFFF, textColor=#344050, borderColor=#D8E2EF, borderRadius=4px, shadow=rgba(0, 0, 0, 0.075) 0px 1px 2px 0px inset
• buttonPrimary: background=#00D27A, textColor=#0B1727, borderColor=#00D27A, borderRadius=800px, shadow=rgba(255, 255, 255, 0.15) 0px 1px 0px 0px inset, rgba(0, 0, 0, 0.075) 0px 1px 1px 0px
• buttonSecondary: background=#2C7BE5, textColor=#FFFFFF, borderColor=#2C7BE5, borderRadius=4px, shadow=rgba(255, 255, 255, 0.15) 0px 1px 0px 0px inset, rgba(0, 0, 0, 0.075) 0px 1px 1px 0px

Brand Personality

Tone: modern · Energy: medium · Audience: tech-savvy professionals

Blockscope Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

• Gala Games Exploit - Blockscope Investigation | Blockscope
  • Image:
  • Source: https://www.blockscope.co/blog/gala-games-exploit-blockscope-investigation
• Blog | Blockscope
  • Image:
  • Source: https://www.blockscope.co/blog
• Tracer Product | Blockscope
  • Image:
  • Source: https://www.blockscope.co/products/tracer
• Blockscope
  • Image:
  • Source: https://blockscope.co/
• Tokenization of Real-World Assets and the Crucial Role of Compliance | Blockscope
  • Image:
  • Source: https://www.blockscope.co/blog/tokenization-of-real-world-assets-and-the-crucial-role-of-compliance
• Gala Games Exploit - Blockscope Investigation | Blockscope
  • Image:
  • Source: https://www.blockscope.co/blog/gala-games-exploit-blockscope-investigation

Working with these fonts

Not found on Google Fonts? Agent Instructions to follow if you have permission to use the fonts:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and browse around.
4. Download the file locally for each captured font URL.
5. Copy the matching @font-face declarations from the page's CSS.

Machine-Readable Profile

{
 "colorScheme": "light",
 "fonts": [
 {
 "family": "Segoe UI",
 "role": "body"
 },
 {
 "family": "Roboto",
 "role": "body"
 },
 {
 "family": "Helvetica Neue",
 "role": "body"
 },
 {
 "family": "Arial",
 "role": "body"
 }
 ],
 "colors": {
 "primary": "#344050",
 "secondary": "#D8E2EF",
 "accent": "#00D27A",
 "background": "#EDF2F9",
 "textPrimary": "#0B1727",
 "link": "#0B1727"
 },
 "typography": {
 "fontFamilies": {
 "primary": "Segoe UI",
 "heading": "Segoe UI"
 },
 "fontStacks": {
 "heading": [
 "Poppins",
 "-apple-system",
 "BlinkMacSystemFont",
 "Segoe UI",
 "Roboto",
 "Helvetica Neue",
 "Arial",
 "sans-serif",
 "Apple Color Emoji"
 ],
 "body": [
 "Open Sans",
 "-apple-system",
 "BlinkMacSystemFont",
 "Segoe UI",
 "Roboto",
 "Helvetica Neue",
 "Arial",
 "sans-serif",
 "Apple Color Emoji"
 ],
 "paragraph": [
 "Poppins",
 "-apple-system",
 "BlinkMacSystemFont",
 "Segoe UI",
 "Roboto",
 "Helvetica Neue",
 "Arial",
 "sans-serif",
 "Apple Color Emoji"
 ]
 },
 "fontSizes": {
 "h1": "39.8131px",
 "h2": "39.8131px",
 "body": "19.2px"
 }
 },
 "spacing": {
 "baseUnit": 4,
 "borderRadius": "5px"
 },
 "components": {
 "input": {
 "background": "#FFFFFF",
 "textColor": "#344050",
 "borderColor": "#D8E2EF",
 "borderRadius": "4px",
 "shadow": "rgba(0, 0, 0, 0.075) 0px 1px 2px 0px inset"
 },
 "buttonPrimary": {
 "background": "#00D27A",
 "textColor": "#0B1727",
 "borderColor": "#00D27A",
 "borderRadius": "800px",
 "shadow": "rgba(255, 255, 255, 0.15) 0px 1px 0px 0px inset, rgba(0, 0, 0, 0.075) 0px 1px 1px 0px"
 },
 "buttonSecondary": {
 "background": "#2C7BE5",
 "textColor": "#FFFFFF",
 "borderColor": "#2C7BE5",
 "borderRadius": "4px",
 "shadow": "rgba(255, 255, 255, 0.15) 0px 1px 0px 0px inset, rgba(0, 0, 0, 0.075) 0px 1px 1px 0px"
 }
 },
 "images": {
 "logo": "https://www.blockscope.co/static/media/blockscope-green.cf8fee766a1b0803cb3d635de9a39889.svg",
 "favicon": "https://www.blockscope.co/favicon.ico",
 "ogImage": null,
 "logoHref": "/",
 "logoAlt": "Logo"
 },
 "personality": {
 "tone": "modern",
 "energy": "medium",
 "targetAudience": "tech-savvy professionals"
 },
 "designSystem": {
 "framework": "bootstrap"
 },
 "confidence": {
 "buttons": 0.95,
 "colors": 0.9,
 "overall": 0.925
 }
}