# Blacksmith Brand Identity

A complete profile of **Blacksmith**'s visual system — colors, typography, components, and personality — extracted from [https://blacksmith.sh/](https://blacksmith.sh/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from https://blacksmith.sh/.

- **Primary:** #F0FB29 (rgb(240, 251, 41))
- **Secondary:** #AEE3FD (rgb(174, 227, 253))
- **Accent:** #F0FB29 (rgb(240, 251, 41))
- **Background:** #F5F5F5 (rgb(245, 245, 245))
- **Text Primary:** #202020 (rgb(32, 32, 32))
- **Link:** #3898EC (rgb(56, 152, 236))

## Typography

Each font links to its Google Fonts page where available.

- **Primary:** IBM Plex Sans (IBM Plex Sans [Google Fonts →](https://fonts.google.com/specimen/IBM+Plex+Sans))
- **Heading:** IBM Plex Sans (IBM Plex Sans [Google Fonts →](https://fonts.google.com/specimen/IBM+Plex+Sans))
- Arial, Helvetica Neue, Helvetica, sans-serif

## Visual Assets

## UI Components

### Input
- **Background:** transparent
- **Text Color:** #202020
- **Border Color:** #202020
- **Border Radius:** 0px
- **Shadow:** none

### Button Primary
- **Background:** #F0FB29
- **Text Color:** #333333
- **Border Radius:** 0px
- **Shadow:** none

### Button Secondary
- **Background:** #202020
- **Text Color:** #F0FB29
- **Border Radius:** 100px
- **Shadow:** none

## Brand Personality

- **Tone:** modern  
- **Energy:** high  
- **Audience:** developers and tech companies

## Frequently Asked Questions

- **What is Blacksmith's primary brand color?**  
  Blacksmith's primary brand color is #F0FB29. It anchors the visual identity across their website, product UI, and marketing materials.

- **What font does Blacksmith use?**  
  Blacksmith uses IBM Plex Sans as the primary typeface across body and headings.

- **Does Blacksmith use a light or dark theme?**  
  Blacksmith's primary site uses a light color scheme, with a background of #F5F5F5.

- **Where can I find Blacksmith's logo?**  
  Blacksmith's logo is available directly on their site (https://blacksmith.sh/). The current logo URL is included in the machine-readable JSON profile linked above.

- **How was this brand profile generated?**  
  This profile was extracted from https://blacksmith.sh/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Blacksmith.