llms.txt

Binks Brand Identity

A complete profile of Binks's visual system — colors, typography, components, and personality.

Quick Facts

Field	Value
Primary	#3E4A74
Accent	#D6407A
Body Font	Assistant
Heading Font	Assistant

Color Palette

primary: #3E4A74
secondary: #14A44D
accent: #D6407A
background: #FFFFFF
textPrimary: #D6407A
link: #D6407A

Typography

primary: Assistant — Google Fonts
heading: Assistant — Google Fonts

Visual Assets

Logo:
Favicon:
Social card (og:image):

UI Components

input: background=#D6407A, textColor=#FFFFFF, borderColor=#F4793B, borderRadius=4px, shadow=none
buttonPrimary: background=#D6407A, textColor=#FFFFFF, borderRadius=48px, shadow=none
buttonSecondary: background=#FFFFFF, textColor=#000000, borderColor=#CCCCCC, borderRadius=4px, shadow=none

Brand Personality

Tone: modern · Energy: medium · Audience: fashion-conscious individuals looking for ethnic wear

Binks Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

Onam Kasavu Saree Kit with Red Anisha Saree Blouse and More Regular / 4XL (Bust: 46"-47")
- Image:
- Source: Get Binks Product
Buy Viscose Gold Tissue Lehenga Choli for Women Online | Binks
- Image:
- Source: Get Binks Collection

Working with these fonts

Not found on Google Fonts? Instructions for using brand fonts:

Open the company's homepage in a browser with DevTools open.
In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
For each captured font URL: right-click → Save As to download the file locally.

Machine-Readable Profile

{
 "colorScheme": "light",
 "fonts": [
  {
   "family": "Assistant",
   "role": "body"
  }
 ],
 "colors": {
  "primary": "#3E4A74",
  "secondary": "#14A44D",
  "accent": "#D6407A",
  "background": "#FFFFFF",
  "textPrimary": "#D6407A",
  "link": "#D6407A"
 },
 "typography": {
  "fontFamilies": {
   "primary": "Assistant",
   "heading": "Assistant"
  },
  "fontStacks": {
   "heading": [
    "Poppins",
    "sans-serif"
   ],
   "body": [
    "Assistant",
    "sans-serif"
   ],
   "paragraph": [
    "Assistant",
    "sans-serif",
    "georgia"
   ]
  },
  "fontSizes": {
   "h1": "28px",
   "h2": "14px",
   "body": "14px"
  }
 },
 "spacing": {
  "baseUnit": 4,
  "borderRadius": "5px"
 },
 "components": {
  "input": {
   "background": "#D6407A",
   "textColor": "#FFFFFF",
   "borderColor": "#F4793B",
   "borderRadius": "4px",
   "shadow": "none"
  },
  "buttonPrimary": {
   "background": "#D6407A",
   "textColor": "#FFFFFF",
   "borderRadius": "48px",
   "shadow": "none"
  },
  "buttonSecondary": {
   "background": "#FFFFFF",
   "textColor": "#000000",
   "borderColor": "#CCCCCC",
   "borderRadius": "4px",
   "shadow": "none"
  }
 },
 "images": {
  "logo": "https://getbinks.com/cdn/shop/files/Artboard_5_300x_33eaf625-147d-4f6b-a2e8-7092bc105b91_100x.png?v=1704214782",
  "favicon": "https://getbinks.com/cdn/shop/files/Symbol_in_Pink_With_Circle.png?crop=center&height=48&v=1704171541&width=48",
  "ogImage": "http://getbinks.com/cdn/shop/files/FlexiFit_Blouses_1200x628.png?v=1741263459"
 },
 "personality": {
  "tone": "modern",
  "energy": "medium",
  "targetAudience": "fashion-conscious individuals looking for ethnic wear"
 },
 "designSystem": {
  "framework": "bootstrap"
 },
 "confidence": {
  "buttons": 0.95,
  "colors": 0.9,
  "overall": 0.925
 }
}