Berry Brand Identity

A complete profile of Berry's visual system — colors, typography, components, and personality — extracted from https://berryai.com/. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://berryai.com/.

primary

#110F21

rgb(17, 15, 33)

secondary

#09071E

rgb(9, 7, 30)

accent

#FFFFFF

rgb(255, 255, 255)

background

#020013

rgb(2, 0, 19)

textPrimary

#020013

rgb(2, 0, 19)

link

#020013

rgb(2, 0, 19)

Typography

Each font links to its Google Fonts page where available.

primary

Open Sans

Open Sans Google Fonts →

heading

Lato

Lato Google Fonts →

Lato, sans-serif

Visual Assets

Logo

Favicon

Social Card

UI Components

Live previews rendered using Berry's actual button styles.

Button Primary

buttonPrimary

background #FFFFFF textColor #000000 borderColor #FFFFFF borderRadius 320px shadow none

Button Secondary

buttonSecondary

background transparent textColor #FFFFFF borderColor #FFFFFF borderRadius 320px shadow none

Brand Personality

Tone: modern Energy: medium Audience: business professionals

Frequently Asked Questions

What is Berry's primary brand color? Berry's primary brand color is #110F21. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Berry use? Berry uses #FFFFFF as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Berry use? Berry uses Open Sans for body text and Lato for headings. Fonts were detected on https://berryai.com/ as part of their live design system.

Does Berry use a light or dark theme? Berry's primary site uses a dark color scheme, with a background of #020013.

Where can I find Berry's logo? Berry's logo is available directly on their site (https://berryai.com/). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated? This profile was extracted from https://berryai.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Berry.

Methodology

Brand data on this page was extracted from https://berryai.com/ on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles.