Bemlo Brand: Colors, Fonts, Logo & Visual Identity

Bemlo Brand Identity

A complete profile of Bemlo's visual system — colors, typography, components, and personality — extracted from https://www.bemlo.com/en. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://www.bemlo.com/en.

primary

secondary

accent

background

textPrimary

link

Typography

Each font links to its Google Fonts page where available.

primary

heading

Visual Assets

%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M500.874%207.80353V376.651H643.621C712.911%20376.651%20757.715%20333.471%20757.715%20273.644C757.715%20227.863%20728.54%20195.089%20692.593%20186.245C723.33%20175.84%20746.253%20145.146%20746.253%20107.169C746.253%2049.9427%20705.617%207.80353%20633.723%207.80353H500.874ZM571.726%20160.233V68.1509H622.261C657.166%2068.1509%20675.401%2085.839%20675.401%20113.932C675.401%20142.024%20655.604%20160.233%20622.782%20160.233H571.726ZM571.726%20316.824V219.54H631.118C667.065%20219.54%20685.82%20239.829%20685.82%20268.962C685.82%20298.616%20664.981%20316.824%20630.076%20316.824H571.726Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(14%2C%2085%2C%20184)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M848.548%20219.54C850.111%20196.129%20869.908%20169.077%20905.855%20169.077C945.45%20169.077%20962.121%20194.048%20963.163%20219.54H848.548ZM969.935%20286.13C961.6%20309.02%20943.887%20325.148%20911.586%20325.148C877.202%20325.148%20848.548%20300.697%20846.985%20266.881H1030.37C1030.37%20265.841%201031.41%20255.436%201031.41%20245.552C1031.41%20163.354%20984.002%20112.891%20904.813%20112.891C839.17%20112.891%20778.737%20165.955%20778.737%20247.632C778.737%20333.992%20840.733%20384.455%20911.065%20384.455C974.103%20384.455%201014.74%20347.518%201027.76%20303.298L969.935%20286.13Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(14%2C%2085%2C%20184)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M1129.22%20376.651V226.823C1129.22%20198.73%201146.93%20176.36%201177.15%20176.36C1208.4%20176.36%201222.47%20197.17%201222.47%20224.742V376.651H1291.24V226.823C1291.24%20199.25%201308.95%20176.36%201338.65%20176.36C1370.43%20176.36%201383.97%20197.17%201383.97%20224.742V376.651H1451.18V210.696C1451.18%20142.024%201405.85%20113.411%201358.45%20113.411C1324.58%20113.411%201297.49%20124.857%201277.17%20156.071C1264.15%20128.498%201236.02%20113.411%201201.11%20113.411C1172.98%20113.411%201140.16%20126.938%201126.09%20151.909V120.695H1059.93V376.651H1129.22Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(14%2C%2085%2C%20184)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M1554.2%20376.651V0H1484.91V376.651H1554.2Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(14%2C%2085%2C%20184)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M1717.47%20321.506C1683.6%20321.506%201652.35%20296.535%201652.35%20248.673C1652.35%20200.291%201683.6%20175.84%201717.47%20175.84C1751.33%20175.84%201782.59%20200.291%201782.59%20248.673C1782.59%20297.055%201751.33%20321.506%201717.47%20321.506ZM1717.47%20112.891C1640.88%20112.891%201583.06%20169.597%201583.06%20248.673C1583.06%20327.229%201640.88%20384.455%201717.47%20384.455C1794.05%20384.455%201851.88%20327.229%201851.88%20248.673C1851.88%20169.597%201794.05%20112.891%201717.47%20112.891Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(14%2C%2085%2C%20184)%20!important%3B%22%2F%3E%3C%2Fsvg%3E)

UI Components

Live previews rendered using Bemlo's actual button styles.

Button Primary

Button Secondary

Brand Personality

Tone: professional
Energy: medium
Audience: healthcare professionals

Bemlo Brand in the Wild

Image: bemlo.com
Source: bemlo.com

Image: bemlo.com
Source: bemlo.com

Image: bemlo.com
Source: bemlo.com

Image: bemlo.com
Source: bemlo.com

Image: cdn.sanity.io
Source: bemlo.com

Frequently Asked Questions

What is Bemlo's primary brand color?
Bemlo's primary brand color is #4B5563. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Bemlo use?
Bemlo uses #0E55B8 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Bemlo use?
Bemlo uses Circular as the primary typeface across body and headings.

Does Bemlo use a light or dark theme?
Bemlo's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find Bemlo's logo?
Bemlo's logo is available directly on their site (https://www.bemlo.com/en). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?
This profile was extracted from https://www.bemlo.com/en using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Bemlo.

Methodology

Brand data on this page was extracted from https://www.bemlo.com/en on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content.