# Beek Brand Identity

A complete profile of **Beek**'s visual system — colors, typography, components, and personality — extracted from [https://www.beek.io](https://www.beek.io/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from https://www.beek.io.

| Color Name | Hex Code | RGB Value |
| --- | --- | --- |
| primary | #2A9D8F | rgb(42, 157, 143) |
| accent | #B3D4FC | rgb(179, 212, 252) |
| background | #C0C0C0 | rgb(192, 192, 192) |
| textPrimary | #333333 | rgb(51, 51, 51) |
| link | #B3D4FC | rgb(179, 212, 252) |

## Typography

Each font links to its Google Fonts page where available.

| Font Role | Font Family | Link |
| --- | --- | --- |
| body | DM Sans | [Google Fonts →](https://fonts.google.com/specimen/DM+Sans) |
| heading | Nunito Sans | [Google Fonts →](https://fonts.google.com/specimen/Nunito+Sans) |

## Visual Assets

%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M111.857%2038.265c0%2010.085-6.112%2016.91-15.585%2016.91-4.686%200-8.354-1.834-10.798-5.195v4.89H76V8.722h9.576v17.623c2.343-3.361%206.01-5.195%2010.594-5.195%209.27-.102%2015.687%206.825%2015.687%2017.114zm-9.779-.306c0-5.297-3.362-9.168-8.251-9.168-4.89%200-8.353%203.77-8.353%209.168%200%205.501%203.463%209.27%208.353%209.27s8.251-3.769%208.251-9.27zM148.937%2041.015h-24.041c1.121%204.177%204.381%206.724%208.659%206.724%203.158%200%206.112-1.223%208.455-3.566l4.992%205.094c-3.362%203.769-8.252%205.908-14.262%205.908-10.696%200-17.419-6.825-17.419-17.012%200-10.289%207.029-17.114%2017.216-17.114%2011.714%200%2017.215%207.742%2016.4%2019.966zm-8.964-5.602c-.102-4.38-2.954-7.233-7.436-7.233-4.177%200-7.131%202.852-7.844%207.233h15.28zM169.514%2021.05c10.187%200%2017.216%206.824%2017.216%2017.113%200%2010.085-6.723%2017.012-17.419%2017.012-6.01%200-10.9-2.14-14.262-5.908l4.992-5.094c2.343%202.343%205.297%203.566%208.455%203.566%204.278%200%207.538-2.445%208.659-6.724h-23.939c-.917-12.224%204.584-19.966%2016.298-19.966zm7.844%2014.363c-.713-4.38-3.565-7.233-7.844-7.233-4.38%200-7.232%202.852-7.436%207.233h15.28zM204.659%2041.219l-4.279%204.584v9.066h-9.575V8.723h9.575v25.365l12.224-12.631h10.9L211.28%2034.292l12.835%2020.475h-11.307l-8.149-13.548z%22%20style%3D%22fill%3A%20rgb(38%2C%2037%2C%2037)%20!important%3B%22%2F%3E%3C%2Fsvg%3E)

## Brand Personality

**Tone:** modern  **Energy:** medium **Audience:** tech-savvy professionals

## Beek Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Source: [beek.io](https://beek.io/)

Source: [youtube.com](https://www.youtube.com/watch?v=CM3-XVo6tOA)

Source: [aol.com](https://www.aol.com/james-van-der-beek-opens-120000248.html)

Source: [whoscored.com](https://www.whoscored.com/articles/N2mPzjljeU-MYmmTFVTHkA/show/why-the-fuss-about-van-de-beek-real-madrid-and-manchester-united-target-analysed)

## Frequently Asked Questions

**What is Beek's primary brand color?**

Beek's primary brand color is #2A9D8F. It anchors the visual identity across their website, product UI, and marketing materials.

**What accent color does Beek use?**

Beek uses #B3D4FC as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

**What font does Beek use?**

Beek uses DM Sans for body text and Nunito Sans for headings. Fonts were detected on https://www.beek.io as part of their live design system.

**Does Beek use a light or dark theme?**

Beek's primary site uses a light color scheme, with a background of #C0C0C0.

**Where can I find Beek's logo?**

Beek's logo is available directly on their site (https://www.beek.io). The current logo URL is included in the machine-readable JSON profile linked above.

**How was this brand profile generated?**

This profile was extracted from https://www.beek.io using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Beek.

## Methodology

Brand data on this page was extracted from
[https://www.beek.io](https://www.beek.io/) on 2026-07-27 using the [Firecrawl](https://firecrawl.dev/) branding extraction API,
which inspects each site's live CSS, font network requests, color tokens, and component styles.
Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content.
This page is published by **CharacterQuilt** and is not affiliated with or endorsed by Beek.