llms.txt

Bayesline Brand Identity

A complete profile of Bayesline's visual system — colors, typography, components, and personality.

Quick Facts

Field Value
Primary #3B0728
Accent #3B0728
Body Font Inter
Heading Font National 2

Color Palette

Typography

Visual Assets

UI Components

Brand Personality

Tone: professional · Energy: medium · Audience: business professionals

Bayesline Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

  1. Open the company's homepage in a browser with DevTools open.
  2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
  3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
  4. For each captured font URL: right-click → Save As to download the file locally.
  5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each src: url(...) to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for response events whose Content-Type starts with font/, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Machine-Readable Profile

{
 "colorScheme": "light",
 "fonts": [
 {
 "family": "National 2",
 "role": "heading"
 },
 {
 "family": "Inter",
 "role": "body"
 },
 {
 "family": "Avenir",
 "role": "unknown"
 },
 {
 "family": "Helvetica",
 "role": "unknown"
 },
 {
 "family": "Arial",
 "role": "unknown"
 }
 ],
 "colors": {
 "primary": "#3B0728",
 "secondary": "#70596A",
 "accent": "#3B0728",
 "background": "#F6F6F5",
 "textPrimary": "#24001C",
 "link": "#24001C"
 },
 "typography": {
 "fontFamilies": {
 "primary": "Inter",
 "heading": "National 2"
 },
 "fontStacks": {
 "heading": [
 "national2",
 "Inter",
 "system-ui",
 "Avenir",
 "Helvetica",
 "Arial",
 "sans-serif"
 ],
 "body": [
 "national2",
 "Inter",
 "system-ui",
 "Avenir",
 "Helvetica",
 "Arial",
 "sans-serif"
 ],
 "paragraph": [
 "national2",
 "Inter",
 "system-ui",
 "Avenir",
 "Helvetica",
 "Arial",
 "sans-serif"
 ]
 },
 "fontSizes": {
 "h1": "64px",
 "h2": "56px",
 "body": "16px"
 }
 },
 "spacing": {
 "baseUnit": 4,
 "borderRadius": "0px"
 },
 "components": {
 "buttonPrimary": {
 "background": "#3B0728",
 "textColor": "#F6F6F5",
 "borderRadius": "2px",
 "borderRadiusCorners": {
 "topLeft": "2px",
 "topRight": "2px",
 "bottomRight": "2px",
 "bottomLeft": "2px"
 },
 "shadow": "none"
 },
 "buttonSecondary": {
 "background": "#EDECE8",
 "textColor": "#24001C",
 "borderRadius": "2px",
 "borderRadiusCorners": {
 "topLeft": "2px",
 "topRight": "2px",
 "bottomRight": "2px",
 "bottomLeft": "2px"
 },
 "shadow": "none"
 }
 },
 "images": {
 "logo": "data:image/svg+xml;utf8,%3Csvg%20id%3D%22logoSvg%22%20class%3D%22%20_type_13b5d38%22%20preserveAspectRatio%3D%22xMinYMid%20meet%22%20viewBox%3D%220%200%20188%2028%22%20fill%3D%22none%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20data-fc-idx%3D%220%22%3E%3Cpath%20d%3D%22M17.5131%2019.2264C17.5131%2024.3661%2014.4674%2027.0311%209.13729%2027.0311H0V0.38072H8.75657C13.3252%200.38072%2016.371%202.47468%2016.371%207.61441C16.371%2010.4698%2014.7339%2012.1069%2012.6018%2012.9445C15.4953%2013.6679%2017.5131%2015.4572%2017.5131%2019.2264ZM7.99513%204.37828H4.37828V11.612H7.99513C10.2794%2011.612%2011.9927%2010.8505%2011.9927%207.99513C11.9927%205.13972%2010.2794%204.37828%207.99513%204.37828ZM9.13729%2015.0385H4.37828V23.0336H9.13729C12.1831%2023.0336%2013.1349%2021.3203%2013.1349%2019.036C13.1349%2016.7517%2012.1831%2015.0385%209.13729%2015.0385Z%22%20fill%3D%22currentColor%22%20opacity%3D%221%22%20style%3D%22fill%3A%20rgb(36%2C%200%2C%2028)%20!important%3B%20opacity%3A%201%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M41.8165%2027.0311H37.2478L35.6107%2020.7493H26.9303L25.2932%2027.0311H20.8769L28.4913%200.38072H34.2021L41.8165%2027.0311ZM27.9583%2016.7517H34.5828L31.2705%203.84528L27.9583%2016.7517Z%22%20fill%3D%22currentColor%22%20opacity%3D%221%22%20style%3D%22fill%3A%20rgb(36%2C%200%2C%2028)%20!important%3B%20opacity%3A%201%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M54.8624%2027.0311H50.4841V16.7517L42.1083%200.38072H46.6769L52.6923%2012.9064L58.6696%200.38072H63.2382L54.8624%2016.7517V27.0311Z%22%20fill%3D%22currentColor%22%20opacity%3D%221%22%20style%3D%22fill%3A%20rgb(36%2C%200%2C%2028)%20!important%3B%20opacity%3A%201%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M83.5547%2027.0311H68.3259V0.38072H83.174V4.37828H72.7042V10.8505H82.7933V14.8481H72.7042V23.0336H83.5547V27.0311Z%22%20fill%3D%22currentColor%22%20opacity%3D%221%22%20style%3D%22fill%3A%20rgb(36%2C%200%2C%2028)%20!important%3B%20opacity%3A%201%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M97.2824%2027.4119C91.1909%2027.4119%2088.1451%2024.2138%2087.9547%2018.8457H92.333C92.5234%2021.9295%2094.1985%2023.6047%2097.4727%2023.6047C100.366%2023.6047%20102.079%2022.0818%20102.079%2019.7975C102.079%2017.97%20101.128%2016.9801%2098.8433%2016.1425L94.0462%2014.3912C90.6959%2013.1729%2088.7542%2010.9267%2088.7542%207.50019C88.7542%202.5889%2092.2188%200%2097.3204%200C102.651%200%20105.887%203.8072%20106.077%207.99513H101.699C101.432%205.21587%2099.6428%203.8072%2097.1682%203.8072C94.6554%203.8072%2093.1325%205.02551%2093.1325%207.04333C93.1325%208.83271%2093.8178%209.63223%2096.3686%2010.584L100.747%2012.1831C104.364%2013.5156%20106.458%2015.9522%20106.458%2019.6071C106.458%2024.7468%20102.612%2027.4119%2097.2824%2027.4119Z%22%20fill%3D%22currentColor%22%20opacity%3D%221%22%20style%3D%22fill%3A%20rgb(36%2C%200%2C%2028)%20!important%3B%20opacity%3A%201%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M126.981%2027.0311H112.513V0.38072H116.892V23.0336H126.981V27.0311Z%22%20fill%3D%22currentColor%22%20opacity%3D%221%22%20style%3D%22fill%3A%20rgb(36%2C%200%2C%2028)%20!important%3B%20opacity%3A%201%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M137.424%2027.0311H133.045V0.38072H137.424V27.0311Z%22%20fill%3D%22currentColor%22%20opacity%3D%221%22%20style%3D%22fill%3A%20rgb(36%2C%200%2C%2028)%20!important%3B%20opacity%3A%201%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M164.62%2027.0311H158.528L149.772%205.67273V27.0311H145.584V0.38072H151.675L160.432%2021.7391V0.38072H164.62V27.0311Z%22%20fill%3D%22currentColor%22%20opacity%3D%221%22%20style%3D%22fill%3A%20rgb(36%2C%200%2C%2028)%20!important%3B%20opacity%3A%201%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M188%2027.0311H172.771V0.38072H187.619V4.37828H177.149V10.8505H187.239V14.8481H177.149V23.0336H188V27.0311Z%22%20fill%3D%22currentColor%22%20opacity%3D%221%22%20style%3D%22fill%3A%20rgb(36%2C%200%2C%2028)%20!important%3B%20opacity%3A%201%20!important%3B%22%2F%3E%3C%2Fsvg%3E",
 "favicon": "https://bayesline.com/favicon.svg",
 "ogImage": null,
 "logoHref": "/",
 "logoAlt": "logoSvg"
 },
 "__llm_logo_reasoning": {
 "selectedIndex": 0,
 "reasoning": "Selected #0 because it is visible, located in the header, and links to the homepage, matching the brand 'Bayesline'.",
 "confidence": 0.9,
 "source": "llm"
 },
 "__llm_button_reasoning": {
 "primary": {
 "index": 0,
 "text": "Book a Demo",
 "reasoning": "Button #0 uses the brand color #3B0728, which is vibrant and stands out as a primary call-to-action with the text 'Book a Demo'."
 },
 "secondary": {
 "index": 4,
 "text": "Reject",
 "reasoning": "Button #4 has a different background color (#EDECE8) and serves as a secondary action with the text 'Reject'."
 },
 "confidence": 0.9
 },
 "personality": {
 "tone": "professional",
 "energy": "medium",
 "targetAudience": "business professionals"
 },
 "designSystem": {
 "framework": "custom",
 "componentLibrary": ""
 },
 "confidence": {
 "buttons": 0.9,
 "colors": 0.95,
 "overall": 0.925
 },
 "__llm_metadata": {
 "logoSelection": {
 "llmCalled": true,
 "llmSucceeded": true,
 "finalSource": "llm",
 "rawLogoSelection": {
 "selectedLogoIndex": 0,
 "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, and links to the homepage, matching the brand 'Bayesline'.",
 "confidence": 0.9
 }
 },
 "buttonClassification": {
 "llmCalled": true,
 "llmSucceeded": true
 }
 }
}