# BackerKit Brand Identity

A complete profile of **BackerKit**'s visual system — colors, typography, components, and personality — extracted from [https://backerkit.com](https://backerkit.com/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from https://backerkit.com.

- primary: #2E2EFF
- secondary: #6A7282
- accent: #99A1AF
- background: #F7F7F7
- textPrimary: #000000
- link: #99A1AF

## Typography

Each font links to its Google Fonts page where available.

- primary: Inter
- heading: GT Walsheim Medium

## Visual Assets

## UI Components

Live previews rendered using BackerKit's actual button styles.

- Input:  
  - background: transparent  
  - textColor: #000000  
  - borderColor: #E7E7E7  
  - borderRadius: 6px  
  - shadow: none

- Button Secondary:  
  - background: #FFFFFF  
  - textColor: #454545  
  - borderColor: #C4C4C4  
  - borderRadius: 33554400px  
  - shadow: none

## Brand Personality

- **Tone:** modern  
- **Energy:** medium  
- **Audience:** crowdfunding enthusiasts

## Frequently Asked Questions

**What is BackerKit's primary brand color?**  
BackerKit's primary brand color is #2E2EFF. It anchors the visual identity across their website, product UI, and marketing materials.

**What accent color does BackerKit use?**  
BackerKit uses #99A1AF as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

**What font does BackerKit use?**  
BackerKit uses Inter for body text and GT Walsheim Medium for headings. Fonts were detected on https://backerkit.com as part of their live design system.

**Does BackerKit use a light or dark theme?**  
BackerKit's primary site uses a light color scheme, with a background of #F7F7F7.

**Where can I find BackerKit's logo?**  
BackerKit's logo is available directly on their site (https://backerkit.com). The current logo URL is included in the machine-readable JSON profile linked above.

**How was this brand profile generated?**  
This profile was extracted from https://backerkit.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by BackerKit.