# Avoice Brand Identity

A complete profile of **Avoice**'s visual system — colors, typography, components, and personality — extracted from [https://avoice.co/](https://avoice.co/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from https://avoice.co/.  
**primary**  
`#6C588D`  
`rgb(108, 88, 141)`  
**secondary**  
`#0082F3`  
`rgb(0, 130, 243)`  
**accent**  
`#6C588D`  
`rgb(108, 88, 141)`  
**background**  
`#1E1E1E`  
`rgb(30, 30, 30)`  
**textPrimary**  
`#FFFFFF`  
`rgb(255, 255, 255)`  
**link**  
`#3898EC`  
`rgb(56, 152, 236)`

## Typography

Each font links to its Google Fonts page where available.

**primary**  
**Arial**  
[Ariel Google Fonts →](https://fonts.google.com/specimen/Arial)  
**heading**  
**Aspekta**  
[Aspekta Google Fonts →](https://fonts.google.com/specimen/Aspekta)  
Aspekta, Arial, sans-serif

## Visual Assets

**Logo**  
.png)  
**Favicon**

## UI Components

### Button Primary
**buttonPrimary**  
`background #6C588D textColor #FFFFFF borderRadius 0px shadow none`

### Button Secondary
**buttonSecondary**  
`background #171717 textColor #FFFFFF borderRadius 200px shadow none`

## Brand Personality

**Tone:** modern  
**Energy:** medium  
**Audience:** architects and design professionals

## Avoice Brand in the Wild

Image: [cdn.prod.website-files.com](https://cdn.prod.website-files.com/6937bff8d8e3ccfe22518e5b/6937bff8d8e3ccfe22518f1e_team-01.webp)  
Source: [avoice.co](https://www.avoice.co/templates/about-1)

Image: [cdn.prod.website-files.com](https://cdn.prod.website-files.com/6937bff6d8e3ccfe22518d4a/6937bff8d8e3ccfe22518e39_landscape-06.webp)  
Source: [avoice.co](https://avoice.co/templates/about-3)

Image: [cdn.prod.website-files.com](https://cdn.prod.website-files.com/6937bff6d8e3ccfe22518e5b/6937bff8d8e3ccfe22518f5a_team-02.webp)  
Source: [avoice.co](https://www.avoice.co/templates/about-1)

Image: [cdn.prod.website-files.com](https://cdn.prod.website-files.com/6937bff8d8e3ccfe22518e5b/6937bff8d8e3ccfe22518f42_team-05.webp)  
Source: [avoice.co](https://www.avoice.co/templates/about-1)

Image: [cdn.prod.website-files.com](https://cdn.prod.website-files.com/6937bff8d8e3ccfe22518e5b/6937bff8d8e3ccfe22518f5b_team-06.webp)  
Source: [avoice.co](https://www.avoice.co/templates/about-1)

Image: [cdn.prod.website-files.com](https://cdn.prod.website-files.com/6937bff8d8e3ccfe22518e5b/6937bff8d8e3ccfe22518f5c_team-04.webp)  
Source: [avoice.co](https://www.avoice.co/templates/about-1)

## Frequently Asked Questions

**What is Avoice's primary brand color?**  
Avoice's primary brand color is #6C588D. It anchors the visual identity across their website, product UI, and marketing materials.

**What font does Avoice use?**  
Avoice uses Arial for body text and Aspekta for headings. Fonts were detected on https://avoice.co/ as part of their live design system.

**Does Avoice use a light or dark theme?**  
Avoice's primary site uses a dark color scheme, with a background of #1E1E1E.

**Where can I find Avoice's logo?**  
Avoice's logo is available directly on their site (https://avoice.co/). The current logo URL is included in the machine-readable JSON profile linked above.

**How was this brand profile generated?**  
This profile was extracted from https://avoice.co/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Avoice.

## Methodology

Brand data on this page was extracted from [https://avoice.co/](https://avoice.co/) on 2026-07-27 using the [Firecrawl](https://firecrawl.dev/) branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by **CharacterQuilt** and is not affiliated with or endorsed by Avoice.

## Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

```json
{
  "colorScheme": "dark",
  "fonts": [
    {
      "family": "Aspekta",
      "role": "heading"
    },
    {
      "family": "Arial",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#6C588D",
    "secondary": "#0082F3",
    "accent": "#6C588D",
    "background": "#1E1E1E",
    "textPrimary": "#FFFFFF",
    "link": "#3898EC"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Arial",
      "heading": "Aspekta"
    },
    "fontStacks": {
      "heading": [
        "Aspekta",
        "Arial",
        "sans-serif"
      ],
      "body": [
        "Aspekta",
        "Arial",
        "sans-serif"
      ],
      "paragraph": [
        "Aspekta",
        "Arial",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "64px",
      "h2": "40px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "2px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#6C588D",
      "textColor": "#FFFFFF",
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#171717",
      "textColor": "#FFFFFF",
      "borderRadius": "200px",
      "borderRadiusCorners": {
        "topLeft": "200px",
        "topRight": "200px",
        "bottomRight": "200px",
        "bottomLeft": "200px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://cdn.prod.website-files.com/6937bff6d8e3ccfe22518d4a/69396b7712b82bb8544ab67a_AVoice%20logo.avif",
    "favicon": "https://cdn.prod.website-files.com/6937bff6d8e3ccfe22518d4a/69c9e50994db0e9297d43da0_Avoice%20Logo%202%20(2).png",
    "ogImage": null,
    "logoHref": "/"
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "architects and design professionals"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  }
}
```