Avo Brand Identity

A complete profile of Avo's visual system — colors, typography, components, and personality — extracted from avo.app. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from avo.app.

• primary
  #FF0EB4
rgb(255, 14, 180)
• secondary
  #FEBC40
rgb(254, 188, 64)
• accent
  #DD0E9F
rgb(221, 14, 159)
• background
  #FAF9FB
rgb(250, 249, 251)
• textPrimary
  #191719
rgb(25, 23, 25)
• link
  #DD0E9F
rgb(221, 14, 159)

Typography

Each font links to its Google Fonts page where available.

• primary
  Inter
  Google Fonts →
• heading
  FFF Acid Grotesk
  Google Fonts →

Visual Assets

%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M45.4212%2031.2669H56.0439L67.5213%200.732544H59.0354L50.9768%2023.6944H50.4884L42.4298%200.732544H33.9438L45.4212%2031.2669Z%22%20fill%3D%22%231E1A1E%22%20style%3D%22fill%3A%20rgb(30%2C%2026%2C%2030)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M83.7607%2024.4275C79.1209%2024.4275%2075.3358%2020.6412%2075.3358%2016C75.3358%2011.3588%2079.1209%207.57252%2083.7607%207.57252C88.4005%207.57252%2092.1856%2011.3588%2092.1856%2016C92.1856%2020.6412%2088.4005%2024.4275%2083.7607%2024.4275ZM83.7607%2032C92.674%2032%20100%2024.7939%20100%2016C100%207.20611%2092.674%200%2083.7607%200C74.8474%200%2067.5214%207.20611%2067.5214%2016C67.5214%2024.7939%2074.8474%2032%2083.7607%2032Z%22%20fill%3D%22%231E1A1E%22%20style%3D%22fill%3A%20rgb(30%2C%2026%2C%2030)%20!important%3B%22%2F%3E%0A%3C%2Fsvg%3E)

UI Components

Live previews rendered using Avo's actual button styles.

• Button Primary

  • background: #332F35
  • textColor: #191719
  • borderRadius: 0px
  • shadow: none

• Button Secondary

  • background: #FFFFFF
  • textColor: #3D3304
  • borderColor: #FEBC40
  • borderRadius: 8px
  • shadow: none

Brand Personality

• Tone: modern
• Energy: medium
• Audience: tech-savvy professionals

Avo Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Image: cdn.prod.website-files.com
Source: avo.app

Frequently Asked Questions

1. What is Avo's primary brand color?
   Avo's primary brand color is #FF0EB4. It anchors the visual identity across their website, product UI, and marketing materials.
2. What accent color does Avo use?
   Avo uses #DD0E9F as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.
3. What font does Avo use?
   Avo uses Inter for body text and FFF Acid Grotesk for headings. Fonts were detected on avo.app as part of their live design system.
4. Does Avo use a light or dark theme?
   Avo's primary site uses a light color scheme, with a background of #FAF9FB.
5. Where can I find Avo's logo?
   Avo's logo is available directly on their site (avo.app). The current logo URL is included in the linked JSON profile.
6. How was this brand profile generated?
   This profile was extracted from avo.app using the Firecrawl branding extraction API.