Aviator Brand: Colors, Fonts, Logo & Visual Identity

Aviator Brand Identity

A complete profile of Aviator's visual system — colors, typography, components, and personality — extracted from https://aviator.co. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://aviator.co.

Color	Hex	RGB
Primary	#000C0F	rgb(0, 12, 15)
Secondary	#000F12	rgb(0, 15, 18)
Accent	#FFDC5E	rgb(255, 220, 94)
Background	#FFFFFF	rgb(255, 255, 255)
Text Primary	#131316	rgb(19, 19, 22)
Link	#FFDC5E	rgb(255, 220, 94)

Typography

Each font links to its Google Fonts page where available.

Role	Font
Primary	Poppins
Heading	Poppins

Visual Assets

Logo

Favicon

Social Card

UI Components

Live previews rendered using Aviator's actual button styles.

Component	Background	Text Color	Border Radius	Shadow
Button Primary	#FFFFFF	#000607	40px	none
Button Secondary	#000C0F	#FFFFFF	40px	none

Brand Personality

Tone: modern Energy: medium Audience: developers and tech companies

Frequently Asked Questions

What is Aviator's primary brand color? Aviator's primary brand color is #000C0F. It anchors the visual identity across their website, product UI, and marketing materials.
What accent color does Aviator use? Aviator uses #FFDC5E as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.
What font does Aviator use? Aviator uses Poppins as the primary typeface across body and headings.
Does Aviator use a light or dark theme? Aviator's primary site uses a light color scheme, with a background of #FFFFFF.
Where can I find Aviator's logo? Aviator's logo is available directly on their site (https://aviator.co). The current logo URL is included in the machine-readable JSON profile linked above.
How was this brand profile generated? This profile was extracted from https://aviator.co using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Aviator.

Machine-Readable Profile

{
  "colorScheme": "light",
  "fonts": [
    {"family": "Poppins","role": "body"}
  ],
  "colors": {
    "primary": "#000C0F",
    "secondary": "#000F12",
    "accent": "#FFDC5E",
    "background": "#FFFFFF",
    "textPrimary": "#131316",
    "link": "#FFDC5E"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Poppins",
      "heading": "Poppins"
    },
    "fontStacks": {
      "heading": ["Poppins", "sans-serif"],
      "body": ["Poppins", "sans-serif"],
      "paragraph": ["Poppins", "sans-serif"]
    },
    "fontSizes": {
      "h1": "70px",
      "h2": "48px",
      "body": "18px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "15px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#FFFFFF",
      "textColor": "#000607",
      "borderRadius": "40px",
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#000C0F",
      "textColor": "#FFFFFF",
      "borderRadius": "40px",
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://cdn.prod.website-files.com/628506c5283fd863e670d5b6/68c562bc60c963ca4e7cbcb2_Group%2048095871.svg",
    "favicon": "https://cdn.prod.website-files.com/628506c5283fd863e670d5b6/62860b04f88ecc445bd2fa5b_Favicon%2032.png",
    "ogImage": "https://cdn.prod.website-files.com/628506c5283fd863e670d5b6/68d2d77ea270a4407ab6c010_aviator-runbooks-agentic-coding-image%401x-min.png"
  }
}