Automat Brand Identity

A complete profile of Automat's visual system — colors, typography, components, and personality — extracted from https://www.runautomat.com/. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://www.runautomat.com/.

• Primary: #1A75E4 (rgb(26, 117, 228))
• Secondary: #0082F3 (rgb(0, 130, 243))
• Accent: #1A75E4 (rgb(26, 117, 228))
• Background: #FAFAFA (rgb(250, 250, 250))
• Text Primary: #121212 (rgb(18, 18, 18))
• Link: #3898EC (rgb(56, 152, 236))

Typography

Each font links to its Google Fonts page where available.

• Body Font: Simula
• Heading Font: Automat Grotesk

UI Components

Live previews rendered using Automat's actual button styles.

• Input:

  • background: #F9F9F9
  • textColor: #F5F5F5
  • borderColor: null
  • borderRadius: 1920px
  • shadow: none

• Button Primary:

  • background: #1A75E4
  • textColor: #F5F5F5
  • borderColor: #1A75E4
  • borderRadius: 1920px
  • shadow: none

• Button Secondary:

  • background: transparent
  • textColor: #1A75E4
  • borderColor: #1A75E4
  • borderRadius: 1920px
  • shadow: none

Brand Personality

• Tone: modern
• Energy: medium
• Audience: business professionals seeking AI solutions

Automat Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Image source: runautomat.com

Image source: runautomat.com

Image source: runautomat.com

Image source: runautomat.com

Image source: runautomat.com

Image source: runautomat.com

Frequently Asked Questions

• What is Automat's primary brand color?
  Automat's primary brand color is #1A75E4.

• What font does Automat use?
  Automat uses Simula for body text and Automat Grotesk for headings.

• Does Automat use a light or dark theme?
  Automat's primary site uses a light color scheme, with a background of #FAFAFA.

• Where can I find Automat's logo?
  Automat's logo is available directly on their site (https://www.runautomat.com/).

• How was this brand profile generated?
  This profile was extracted from https://www.runautomat.com/.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

• GET /branding/automat.json
• GET /branding/automat/llms.txt

Methodology

Brand data on this page was extracted from https://www.runautomat.com/ using the Firecrawl branding extraction API.