# August Brand Identity

A complete profile of **August**'s visual system — colors, typography, components, and personality — extracted from [https://www.august.law/](https://www.august.law/). Built for designers, agents, and AI tools.

## Color Palette
Brand palette extracted from https://www.august.law/.

### Colors
- Primary: `#0000EE`
- Secondary: `#59A2DE`
- Accent: `#1E88E5`
- Background: `#121212`
- Text Primary: `#121212`
- Link: `#1E88E5`

## Typography
Each font links to its Google Fonts page where available.

### Fonts
- Primary: ABC Diatype Regular
  - [Google Fonts →](https://fonts.google.com/specimen/ABC+Diatype+Regular)
- Heading: ABC Arizona Text SemiLight
  - [Google Fonts →](https://fonts.google.com/specimen/ABC+Arizona+Text+SemiLight)
  - ABC Arizona Text SemiLight, sans-serif

## Visual Assets

Logo

Favicon

Social Card

## UI Components
Live previews rendered using August's actual button styles.

### Input
- Background: transparent
- Text Color: `#121212`
- Border Color: null
- Border Radius: 0px
- Shadow: none

### Button Primary
- Background: `#1E88E5`
- Text Color: `#0000EE`
- Border Radius: 6px
- Shadow: none

### Button Secondary
- Background: `#F7F7F7`
- Text Color: `#0000EE`
- Border Radius: 20px
- Shadow: none

## Brand Personality
- **Tone:** professional
- **Energy:** medium
- **Audience:** law firms and legal professionals

## Frequently Asked Questions

1. **What is August's primary brand color?**
   - August's primary brand color is `#0000EE`.
2. **What accent color does August use?**
   - August uses `#1E88E5` as an accent color.
3. **What font does August use?**
   - August uses ABC Diatype Regular for body text and ABC Arizona Text SemiLight for headings.
4. **Does August use a light or dark theme?**
   - August's primary site uses a light color scheme with a background of `#121212`.
5. **Where can I find August's logo?**
   - August's logo is available directly on their site (https://www.august.law/).
6. **How was this brand profile generated?**
   - This profile was extracted from https://www.august.law/ using the Firecrawl branding extraction API.

## Methodology
Brand data on this page was extracted from [https://www.august.law/](https://www.august.law/) on 2026-07-27 using the Firecrawl branding extraction API. It is published by **CharacterQuilt** and is not affiliated with August.