AssemblyAI Brand Identity

A complete profile of AssemblyAI's visual system — colors, typography, components, and personality — extracted from https://www.assemblyai.com. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://www.assemblyai.com.

Colors

• Primary: #2545D3
• Secondary: #5C74DE
• Accent: #2545D3
• Background: #FFFFFF
• Text Primary: #000000
• Link: #CBD2F5

Typography

Each font links to its Google Fonts page where available.

• Body Font: Arial
• Heading: Monument Grotesk
  • Monument Grotesk Google Fonts →
  • Arial Google Fonts →

Visual Assets

UI Components

Live previews rendered using AssemblyAI's actual button styles.

Button Primary

• Background: #2545D3
• Text Color: #FFFFFF
• Border Radius: 160px
• Shadow: none

Button Secondary

• Background: #F6F8FD
• Text Color: #2545D3
• Border Radius: 160px
• Shadow: rgb(37, 69, 211) 0px 0px 0px 1px inset

Brand Personality

• Tone: professional
• Energy: medium
• Audience: developers and businesses seeking AI transcription solutions

Frequently Asked Questions

What is AssemblyAI's primary brand color?
AssemblyAI's primary brand color is #2545D3. It anchors the visual identity across their website, product UI, and marketing materials.

What font does AssemblyAI use?
AssemblyAI uses Arial for body text and Monument Grotesk for headings. Fonts were detected on https://www.assemblyai.com as part of their live design system.

Does AssemblyAI use a light or dark theme?
AssemblyAI's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find AssemblyAI's logo?
AssemblyAI's logo is available directly on their site (https://www.assemblyai.com). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?
This profile was extracted from https://www.assemblyai.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by AssemblyAI.

Methodology

Brand data on this page was extracted from https://www.assemblyai.com on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content.