Ariglad Brand Identity

A complete profile of Ariglad's visual system — colors, typography, components, and personality.

Quick Facts

Color Palette

• primary: #D1F0FA
• secondary: #0000EE
• accent: #3F53D8
• background: #FFFFFF
• textPrimary: #3F53D8
• link: #3F53D8

Typography

• primary: Manrope — https://fonts.google.com/specimen/Manrope
• heading: Manrope — https://fonts.google.com/specimen/Manrope

Visual Assets

• Logo:
• Favicon:

UI Components

• input: background=#F2F3F7, textColor=#1F2C3D, borderColor=#F2F3F7, borderRadius=8px, shadow=none
• buttonPrimary: background=#3F53D8, textColor=#FFFFFF, borderRadius=8px, shadow=none
• buttonSecondary: background=#D1F0FA, textColor=#333333, borderRadius=0px, shadow=none

Brand Personality

Tone: modern · Energy: medium · Audience: business professionals

Ariglad Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

• Why Knowledge Base Duplication Is Hurting Your Customer Experience - Ariglad
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• Read Blogs Written By Ariglad - Customer Service & AI Topics
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• Why Your Knowledge Base Is Costing You More than It Should (And How to Fix It) - Ariglad
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  • Source: Link
• How to Write Knowledge Base Articles People Actually Want to Read - Ariglad
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• The Benefits of Centralized Knowledge Management for Scaling Businesses - Ariglad
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• How to Write Knowledge Base Articles People Actually Want to Read - Ariglad
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  • Source: Link

Working with these fonts

Instructions for using the fonts:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font".
3. Hard-reload the page and click around (pricing, blog, careers).
4. For each captured font URL, right-click → Save As to download the file locally.
5. View the page's CSS and copy the matching @font-face declarations.

Machine-Readable Profile

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Manrope",
      "role": "body"
    },
    {
      "family": "Open Sans",
      "role": "unknown"
    }
  ],
  "colors": {
    "primary": "#D1F0FA",
    "secondary": "#0000EE",
    "accent": "#3F53D8",
    "background": "#FFFFFF",
    "textPrimary": "#3F53D8",
    "link": "#3F53D8"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Manrope",
      "heading": "Manrope"
    },
    "fontStacks": {
      "heading": [
        "Manrope",
        "sans-serif"
      ],
      "body": [
        "Arial",
        "Helvetica Neue",
        "Helvetica",
        "sans-serif"
      ],
      "paragraph": [
        "Manrope",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "55px",
      "h2": "24px",
      "body": "20.8px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "10px"
  },
  "components": {
    "input": {
      "background": "#F2F3F7",
      "textColor": "#1F2C3D",
      "borderColor": "#F2F3F7",
      "borderRadius": "8px",
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#3F53D8",
      "textColor": "#FFFFFF",
      "borderRadius": "8px",
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#D1F0FA",
      "textColor": "#333333",
      "borderRadius": "0px",
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://cdn.prod.website-files.com/66718268e870f0739a9d08c9/6671a35b936ad9c78126e2c9_Logo.png",
    "favicon": "https://cdn.prod.website-files.com/66718268e870f0739a9d08c9/667f0aa67d0a995776ea4921_favicon-32x32.png"
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "business professionals"
  }
}