Argo Brand: Colors, Fonts, Logo & Visual Identity
Argo Brand Identity
A complete profile of Argo's visual system — colors, typography, components, and personality — extracted from https://Argo.LA. Built for designers, agents, and AI tools.
Color Palette
Brand palette extracted from https://Argo.LA.
| Type | Color Code | RGB |
|---|---|---|
| primary | #0057FD | rgb(0, 87, 253) |
| secondary | #0000EE | rgb(0, 0, 238) |
| accent | #0057FD | rgb(0, 87, 253) |
| background | #181C28 | rgb(24, 28, 40) |
| textPrimary | #181C28 | rgb(24, 28, 40) |
| link | #181C28 | rgb(24, 28, 40) |
Typography
Each font links to its Google Fonts page where available.
- primary: Poppins Google Fonts →
- heading: Poppins Google Fonts →
Fallback: Poppins, sans-serif
UI Components
Live previews rendered using Argo's actual button styles.
Button Primary
- background: #0057FD
- textColor: #FFFFFF
- borderColor: #0057FD
- borderRadius: 4px
- shadow: none
Button Secondary
- background: transparent
- textColor: #FFFFFF
- borderColor: #FFFFFF
- borderRadius: 4px
- shadow: none
Brand Personality
- Tone: modern
- Energy: medium
- Audience: tech-savvy individuals interested in community engagement
Argo Brand in the Wild
Image: argonav.io
Image: s3.envato.com
Image: cia.gov
Image: argo-workflows.readthedocs.io
Image: elements-resized.envatousercontent.com
Image: muddox.net
Frequently Asked Questions
What is Argo's primary brand color?
Argo's primary brand color is #0057FD.What font does Argo use?
Argo uses Poppins as the primary typeface across body and headings.Does Argo use a light or dark theme?
Argo's primary site uses a dark color scheme, with a background of #181C28.How was this brand profile generated?
This profile was extracted from https://Argo.LA using the Firecrawl branding extraction API.
Methodology
Brand data on this page was extracted from https://Argo.LA on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles.
Machine-Readable Profile
Direct endpoints for agents, designers, and tooling. No login or auth required.