Arena Physica Brand Identity

A complete profile of Arena Physica's visual system — colors, typography, components, and personality.

Quick Facts

Color Palette

• primary: #99A2B3
• accent: #FF4D33
• background: #EBE9E2
• textPrimary: #0D0D0D
• link: #FF4D33

Typography

• primary: Suisse Works — Google Fonts
• heading: Suisse Works — Google Fonts

Visual Assets

• Logo: 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• Favicon: https://www.arenaphysica.com/icon.png?icon.fe566826.png
• Social card (og:image): https://cdn.sanity.io/images/dxvtl5a1/production/46fbcaa3d2825b856822096129abdf518dd37347-2400x1260.png?w=1200&h=630

UI Components

• buttonPrimary: background=#FF4D33, textColor=#FFFDF9, borderRadius=8px, shadow=none

Brand Personality

Tone: modern · Energy: medium · Audience: tech-savvy individuals interested in physics or scientific tools

Arena Physica Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.