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"favicon": "https://www.arenaphysica.com/icon.png?icon.fe566826.png",
"ogImage": "https://cdn.sanity.io/images/dxvtl5a1/production/46fbcaa3d2825b856822096129abdf518dd37347-2400x1260.png?w=1200&h=630",
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"text": "Get started",
"reasoning": "The button with text 'Get started' uses a vibrant accent color (#FF4D33) and action-oriented text, making it the primary CTA."
},
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"reasoning": "There is only one button detected, so no secondary button is available."
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"targetAudience": "tech-savvy individuals interested in physics or scientific tools"
},
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"alt": "Home | Arena",
"source_url": "https://arena-ai.com/",
"image_url": "https://www.arenaphysica.com/newherobg.png?dpl=dpl_5KpfwDuBEpt66Df5V8aygvXzGPwr",
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"alt": "Company | Arena",
"source_url": "https://arena-ai.com/company",
"image_url": "https://cdn.sanity.io/images/dxvtl5a1/production/46fbcaa3d2825b856822096129abdf518dd37347-2400x1260.png?w=1200&h=630",
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"alt": "Careers | Arena",
"source_url": "https://arena-ai.com/careers",
"image_url": "https://www.arenaphysica.com/_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Fdxvtl5a1%2Fproduction%2Fb631ecf8a3fd95bbcd6424be41818239f72e81f3-1024x683.heif%3Frect%3D57%2C0%2C911%2C683%26w%3D800%26h%3D600%26q%3D85&w=3840&q=75",
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"alt": "News | Arena",
"source_url": "https://arena-ai.com/news",
"image_url": "https://www.arenaphysica.com/_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Fdxvtl5a1%2Fproduction%2F607eef6b889b78e0f62044e66060d9e4a9f1ff10-1234x1208.png%3Frect%3D0%2C141%2C1234%2C926%26w%3D800%26h%3D600%26q%3D85&w=3840&q=75",
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"alt": "Careers | Arena",
"source_url": "https://arena-ai.com/careers",
"image_url": "https://www.arenaphysica.com/_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Fdxvtl5a1%2Fproduction%2F58ce705c6760d67ea5812ccc402d3f03a75e26d8-720x540.heif%3Fw%3D800%26h%3D600%26q%3D85&w=3840&q=75",
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},
{
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"google_fonts_url": "https://fonts.google.com/specimen/Suisse+Works"
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"font_download_note": "Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.",
"page_url": "https://characterquilt.com/branding/arena-physica",
"agent_instructions": "You are designing or implementing in Arena Physica's brand identity.\n\n# Brand profile\n- Company: Arena Physica\n- Source: https://arena-ai.com/\n- Color scheme: light\n\n# Colors\n- primary: #99A2B3\n- accent: #FF4D33\n- background: #EBE9E2\n- textPrimary: #0D0D0D\n- link: #FF4D33\n\n# Typography\n- primary: Suisse Works — https://fonts.google.com/specimen/Suisse+Works\n- heading: Suisse Works — https://fonts.google.com/specimen/Suisse+Works\n\nLoad all fonts at once: \n\n# UI Components\n- buttonPrimary: background=#FF4D33, textColor=#FFFDF9, borderRadius=8px, shadow=none\n\n# Brand voice\n- Tone: modern\n- Energy: medium\n- Audience: tech-savvy individuals interested in physics or scientific tools\n\n# Working with these fonts\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n# Full machine-readable profile\nhttps://characterquilt.com/branding/arena-physica.json",
"page_markdown": "# Arena Physica Brand Identity\n\nA complete profile of **Arena Physica**'s visual system — colors, typography, components, and personality — extracted from https://arena-ai.com/. Built for designers, agents, and AI tools.\n\n- Page: https://characterquilt.com/branding/arena-physica\n- Machine-readable JSON: https://characterquilt.com/branding/arena-physica.json\n- Per-page llms.txt: https://characterquilt.com/branding/arena-physica/llms.txt\n\n## Quick Facts\n\n| Field | Value |\n|---|---|\n| Primary | #99A2B3 |\n| Accent | #FF4D33 |\n| Body Font | Suisse Works |\n| Heading Font | Suisse Works |\n\n## Color Palette\n\n- primary: #99A2B3\n- accent: #FF4D33\n- background: #EBE9E2\n- textPrimary: #0D0D0D\n- link: #FF4D33\n\n## Typography\n\n- primary: Suisse Works — https://fonts.google.com/specimen/Suisse+Works\n- heading: Suisse Works — https://fonts.google.com/specimen/Suisse+Works\n\n## Visual Assets\n\n- Logo: 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Favicon: https://www.arenaphysica.com/icon.png?icon.fe566826.png\n- Social card (og:image): https://cdn.sanity.io/images/dxvtl5a1/production/46fbcaa3d2825b856822096129abdf518dd37347-2400x1260.png?w=1200&h=630\n\n## UI Components\n\n- buttonPrimary: background=#FF4D33, textColor=#FFFDF9, borderRadius=8px, shadow=none\n\n## Brand Personality\n\nTone: modern · Energy: medium · Audience: tech-savvy individuals interested in physics or scientific tools\n\n## Arena Physica Brand in the Wild\n\nReal-world brand assets — ads, campaigns, marketing materials.\n\n- **Home | Arena**\n - Image: https://www.arenaphysica.com/newherobg.png?dpl=dpl_5KpfwDuBEpt66Df5V8aygvXzGPwr\n - Source: https://arena-ai.com/\n- **Company | Arena**\n - Image: https://cdn.sanity.io/images/dxvtl5a1/production/46fbcaa3d2825b856822096129abdf518dd37347-2400x1260.png?w=1200&h=630\n - Source: https://arena-ai.com/company\n- **Careers | Arena**\n - Image: https://www.arenaphysica.com/_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Fdxvtl5a1%2Fproduction%2Fb631ecf8a3fd95bbcd6424be41818239f72e81f3-1024x683.heif%3Frect%3D57%2C0%2C911%2C683%26w%3D800%26h%3D600%26q%3D85&w=3840&q=75\n - Source: https://arena-ai.com/careers\n- **News | Arena**\n - Image: https://www.arenaphysica.com/_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Fdxvtl5a1%2Fproduction%2F607eef6b889b78e0f62044e66060d9e4a9f1ff10-1234x1208.png%3Frect%3D0%2C141%2C1234%2C926%26w%3D800%26h%3D600%26q%3D85&w=3840&q=75\n - Source: https://arena-ai.com/news\n- **Careers | Arena**\n - Image: https://www.arenaphysica.com/_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Fdxvtl5a1%2Fproduction%2F58ce705c6760d67ea5812ccc402d3f03a75e26d8-720x540.heif%3Fw%3D800%26h%3D600%26q%3D85&w=3840&q=75\n - Source: https://arena-ai.com/careers\n- **News | Arena**\n - Image: https://www.arenaphysica.com/_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Fdxvtl5a1%2Fproduction%2F306769e10f76077f9bd4357fb6f1bc1ed1211974-1456x764.webp%3Frect%3D219%2C0%2C1019%2C764%26w%3D800%26h%3D600%26q%3D85&w=3840&q=75\n - Source: https://arena-ai.com/news\n\n## Working with these fonts\n\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n## Machine-Readable Profile\n\n```json\n{\n \"colorScheme\": \"light\",\n \"fonts\": [\n {\n \"family\": \"Suisse Intl Mono\",\n \"role\": \"monospace\"\n },\n {\n \"family\": \"Suisse Works\",\n \"role\": \"body\"\n }\n ],\n \"colors\": {\n \"primary\": \"#99A2B3\",\n \"accent\": \"#FF4D33\",\n \"background\": \"#EBE9E2\",\n \"textPrimary\": \"#0D0D0D\",\n \"link\": \"#FF4D33\"\n },\n \"typography\": {\n \"fontFamilies\": {\n \"primary\": \"Suisse Works\",\n \"heading\": \"Suisse Works\"\n },\n \"fontStacks\": {\n \"heading\": [\n \"Suisse Works\",\n \"serif\"\n ],\n \"body\": [\n \"ui-sans-serif\",\n \"system-ui\",\n \"sans-serif\",\n \"Apple Color Emoji\",\n \"Segoe UI Emoji\",\n \"Segoe UI Symbol\",\n \"Noto Color Emoji\"\n ],\n \"paragraph\": [\n \"Suisse Works\",\n \"serif\"\n ]\n },\n \"fontSizes\": {\n \"h1\": \"96px\",\n \"h2\": \"96px\",\n \"body\": \"28px\"\n }\n },\n \"spacing\": {\n \"baseUnit\": 8,\n \"borderRadius\": \"0px\"\n },\n \"components\": {\n \"buttonPrimary\": {\n \"background\": \"#FF4D33\",\n \"textColor\": \"#FFFDF9\",\n \"borderRadius\": \"8px\",\n \"borderRadiusCorners\": {\n \"topLeft\": \"8px\",\n \"topRight\": \"8px\",\n \"bottomRight\": \"8px\",\n \"bottomLeft\": \"8px\"\n },\n \"shadow\": \"none\"\n }\n },\n \"images\": {\n \"logo\": 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\"favicon\": \"https://www.arenaphysica.com/icon.png?icon.fe566826.png\",\n \"ogImage\": \"https://cdn.sanity.io/images/dxvtl5a1/production/46fbcaa3d2825b856822096129abdf518dd37347-2400x1260.png?w=1200&h=630\",\n \"logoHref\": \"/\",\n \"logoAlt\": \"Arena Physica\"\n },\n \"__llm_logo_reasoning\": {\n \"selectedIndex\": 0,\n \"reasoning\": \"Selected #0 because it is visible, located in the header, and links to the homepage, matching the brand 'Arena Physica'.\",\n \"confidence\": 0.95,\n \"source\": \"llm\"\n },\n \"__llm_button_reasoning\": {\n \"primary\": {\n \"index\": 0,\n \"text\": \"Get started\",\n \"reasoning\": \"The button with text 'Get started' uses a vibrant accent color (#FF4D33) and action-oriented text, making it the primary CTA.\"\n },\n \"secondary\": {\n \"index\": -1,\n \"text\": \"N/A\",\n \"reasoning\": \"There is only one button detected, so no secondary button is available.\"\n },\n \"confidence\": 0.9\n },\n \"personality\": {\n \"tone\": \"modern\",\n \"energy\": \"medium\",\n \"targetAudience\": \"tech-savvy individuals interested in physics or scientific tools\"\n },\n \"designSystem\": {\n \"framework\": \"tailwind\",\n \"componentLibrary\": \"\"\n },\n \"confidence\": {\n \"buttons\": 0.9,\n \"colors\": 0.9,\n \"overall\": 0.9\n },\n \"__llm_metadata\": {\n \"logoSelection\": {\n \"llmCalled\": true,\n \"llmSucceeded\": true,\n \"finalSource\": \"llm\",\n \"rawLogoSelection\": {\n \"selectedLogoIndex\": 0,\n \"selectedLogoReasoning\": \"Selected #0 because it is visible, located in the header, and links to the homepage, matching the brand 'Arena Physica'.\",\n \"confidence\": 0.95\n }\n },\n \"buttonClassification\": {\n \"llmCalled\": true,\n \"llmSucceeded\": true\n }\n }\n}\n```\n"
}