# Arcol Brand Identity

A complete profile of **Arcol**'s visual system — colors, typography, components, and personality — extracted from [https://www.arcol.io/](https://www.arcol.io/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from https://www.arcol.io/.

- **Primary**: `#0000EE`
- **Accent**: `#F2AD19`
- **Background**: `#FFFCF6`
- **Text Primary**: `#171717`
- **Link**: `#F2AD19`

## Typography

Each font links to its Google Fonts page where available.

- **Primary**: PP Neue Montreal Regular
  - [Google Fonts →](https://fonts.google.com/specimen/PP+Neue+Montreal+Regular)
- **Heading**: PP Telegraf Regular
  - [Google Fonts →](https://fonts.google.com/specimen/PP+Telegraf+Regular)

## Visual Assets

" height="39.61165048543689px" id="ZNWWQDUsB" transform="translate(0 0.195)" width="39.79498837473122px"/><path d="M 14.36 13.33 C 15.643 13.33 16.374 11.864 15.601 10.841 L 7.888 0.619 C 7.048 -0.494 5.28 -0.022 5.107 1.362 L 4.627 5.196 C 4.496 6.248 4.009 7.224 3.248 7.963 L 0.475 10.653 C -0.526 11.624 0.161 13.32 1.555 13.321 Z" fill="rgb(255, 87, 199)" height="13.329661963960334px" id="BFIxPoook" transform="translate(3.344 8.474)" width="15.91740701520282px"/></svg>)  
Logo  
  
Favicon  
  
Social Card

## UI Components

Live previews rendered using Arcol's actual button styles.

### Button Primary  
- **Background**: #171717  
- **Text Color**: #0000EE  
- **Border Radius**: 16px  
- **Shadow**: none

### Button Secondary  
- **Background**: #FFFCF6  
- **Text Color**: #0000EE  
- **Border Radius**: 10px  
- **Shadow**: none

## Brand Personality

- **Tone**: modern  
- **Energy**: medium  
- **Audience**: design professionals

## Frequently Asked Questions

### What is Arcol's primary brand color?  
Arcol's primary brand color is #0000EE. It anchors the visual identity across their website, product UI, and marketing materials.

### What accent color does Arcol use?  
Arcol uses #F2AD19 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

### What font does Arcol use?  
Arcol uses PP Neue Montreal Regular for body text and PP Telegraf Regular for headings. Fonts were detected on https://www.arcol.io/ as part of their live design system.

### Does Arcol use a light or dark theme?  
Arcol's primary site uses a light color scheme, with a background of #FFFCF6.

### Where can I find Arcol's logo?  
Arcol's logo is available directly on their site (https://www.arcol.io/). The current logo URL is included in the machine-readable JSON profile linked above.

### How was this brand profile generated?  
This profile was extracted from https://www.arcol.io/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Arcol.
