ARC Prize Foundation Brand: Colors, Fonts, Logo & Visual Identity
ARC Prize Foundation Brand Identity
A complete profile of ARC Prize Foundation's visual system — colors, typography, components, and personality — extracted from https://arcprize.org/. Built for designers, agents, and AI tools.
Color Palette
Brand palette extracted from https://arcprize.org/.
| Type | Color Code | RGB Value |
|---|---|---|
| primary | #FFD84D | rgb(255, 216, 77) |
| secondary | #FF5FAE | rgb(255, 95, 174) |
| accent | #E53AA3 | rgb(229, 58, 163) |
| background | #0E0C0C | rgb(14, 12, 12) |
| textPrimary | #E3E1DF | rgb(227, 225, 223) |
| link | #E53AA3 | rgb(229, 58, 163) |
Typography
Each font links to its Google Fonts page where available.
| Type | Font | Link |
|---|---|---|
| primary | TM | Google Fonts → |
| heading | TM | Google Fonts → |
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:
CharacterQuilt.com suggests this flow that can help:
...
Visual Assets
Logo
Favicon
Social Card
UI Components
Live previews rendered using ARC Prize Foundation's actual button styles.
Button Primary
- Background: #E53AA3
- Text Color: #E3E1DF
- Border Radius: 4px
- Shadow: none
Button Secondary
- Background: #393736
- Text Color: #E3E1DF
- Border Radius: 4px
- Shadow: none
Brand Personality
- Tone: bold
- Energy: high
- Audience: creative professionals and innovators
ARC Prize Foundation Brand in the Wild
Image: arcprize.org
Source: arcprize.org
Image: arcprize.org
Source: arcprize.org
Frequently Asked Questions
What is ARC Prize Foundation's primary brand color?
ARC Prize Foundation's primary brand color is #FFD84D. It anchors the visual identity across their website, product UI, and marketing materials.
What accent color does ARC Prize Foundation use?
ARC Prize Foundation uses #E53AA3 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.
What font does ARC Prize Foundation use?
ARC Prize Foundation uses TM as the primary typeface across body and headings.
Does ARC Prize Foundation use a light or dark theme?
ARC Prize Foundation's primary site uses a dark color scheme, with a background of #0E0C0C.
Where can I find ARC Prize Foundation's logo?
ARC Prize Foundation's logo is available directly on their site (https://arcprize.org/). The current logo URL is included in the machine-readable JSON profile linked above.
How was this brand profile generated?
This profile was extracted from https://arcprize.org/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by ARC Prize Foundation.
Methodology
Brand data on this page was extracted from https://arcprize.org/ on 2026-07-27 using the Firecrawl branding extraction API which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by ARC Prize Foundation.