Aqua Brand Identity

A complete profile of Aqua's visual system — colors, typography, components, and personality — extracted from https://www.investwithaqua.com. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://www.investwithaqua.com.

• primary: #F5EDE5 (rgb(245, 237, 229))
• secondary: #E65400 (rgb(230, 84, 0))
• accent: #E65400 (rgb(230, 84, 0))
• background: #F5EDE5 (rgb(245, 237, 229))
• textPrimary: #27020E (rgb(39, 2, 14))
• link: #27020E (rgb(39, 2, 14))

Typography

Each font links to its Google Fonts page where available.

• primary: Inter (Google Fonts →)
• heading: Manrope (Google Fonts →)
• ui-serif, Georgia, Cambria, Times New Roman, Times, serif

Visual Assets

Logo

Favicon

Social Card

UI Components

Live previews rendered using Aqua's actual button styles.

• Button Primary

  • background: #E65400
  • textColor: #F5EDE5
  • borderRadius: 20px
  • shadow: rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px

• Button Secondary

  • background: #FAF0E6
  • textColor: #27020E
  • borderRadius: 4px
  • shadow: none

Brand Personality

• Tone: professional
• Energy: medium
• Audience: investors and financial professionals

Aqua Brand in the Wild

Brand Asset Previews

Image: investwithaqua.com

Image: investwithaqua.com

Image: investwithaqua.com

Frequently Asked Questions

1. What is Aqua's primary brand color? Aqua's primary brand color is #F5EDE5. It anchors the visual identity across their website, product UI, and marketing materials.
2. What accent color does Aqua use? Aqua uses #E65400 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.
3. What font does Aqua use? Aqua uses Inter for body text and Manrope for headings. Fonts were detected on https://www.investwithaqua.com as part of their live design system.
4. Does Aqua use a light or dark theme? Aqua's primary site uses a light color scheme, with a background of #F5EDE5.
5. Where can I find Aqua's logo? Aqua's logo is available directly on their site (https://www.investwithaqua.com). The current logo URL is included in the machine-readable JSON profile linked above.
6. How was this brand profile generated? This profile was extracted from https://www.investwithaqua.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles.