# Anara Brand Identity

A complete profile of **Anara**'s visual system — colors, typography, components, and personality — extracted from [https://anara.com](https://anara.com/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from https://anara.com.

- primary: `#007AFF`
- secondary: `#6B7280`
- accent: `#171717`
- background: `#FFFFFF`
- textPrimary: `#0F0F0F`
- link: `#3B82F6`

## Typography

Each font links to its Google Fonts page where available.

- primary: Inter ([Google Fonts →](https://fonts.google.com/specimen/Inter))
- heading: Perfectly Nineties ([Google Fonts →](https://fonts.google.com/specimen/Perfectly+Nineties))
- Perfectly Nineties, serif

## Visual Assets

%20!important%3B%22%2F%3E%3C%2Fsvg%3E)

Logo

Social Card

## UI Components

Live previews rendered using Anara's actual button styles.

**Button Primary**

- **background**: #171717
- **textColor**: #F7F7F7
- **borderRadius**: 9999px
- **shadow**: none

**Button Secondary**

- **background**: #F2F2F2
- **textColor**: #0F0F0F
- **borderRadius**: 9999px
- **shadow**: none

## Brand Personality

- **Tone**: modern
- **Energy**: medium
- **Audience**: tech-savvy professionals

## Anara Brand in the Wild

Image: [anara.com](https://anara.com/landing/student1.webp)

Source: [anara.com](https://anara.com/students)

Image: [cdn.sanity.io](https://cdn.sanity.io/images/epot0vva/production/d4f96492e1e424d8bf38167aa6e4e510f145b021-512x343.jpg?w=1800)

Source: [anara.com](https://anara.com/blog/ai-for-reading-research-papers)

Image: [cdn.sanity.io](https://cdn.sanity.io/images/epot0vva/production/29ea924927e2f3f5cdc99d16c40b7eb56cac5648-2750x1826.png)

Source: [anara.com](https://anara.com/changelog)

Image: [cdn.sanity.io](https://cdn.sanity.io/images/epot0vva/production/415c8b60ed69c2ffb32a69965ad1797792976bba-1600x898.png?w=1800)

Source: [anara.com](https://anara.com/blog/ai-research-paper-summarizer)

Image: [anara.com](https://anara.com/landing/main.webp)

Source: [anara.com](https://anara.com/)

Image: [cdn.sanity.io](https://cdn.sanity.io/images/epot0vva/production/9aa40e49938741f26a7186c68c322d5f50b89e05-512x284.jpg?w=1800)

Source: [anara.com](https://anara.com/blog/ai-for-reading-research-papers)

## Frequently Asked Questions

What is Anara's primary brand color?

Anara's primary brand color is #007AFF. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Anara use?

Anara uses #171717 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Anara use?

Anara uses Inter for body text and Perfectly Nineties for headings. Fonts were detected on https://anara.com as part of their live design system.

Does Anara use a light or dark theme?

Anara's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find Anara's logo?

Anara's logo is available directly on their site (https://anara.com). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://anara.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Anara.

## Methodology

Brand data on this page was extracted from
[https://anara.com](https://anara.com/) on 2026-07-27 using the [Firecrawl](https://firecrawl.dev/) branding extraction API,
which inspects each site's live CSS, font network requests, color tokens, and component styles.