Anakin Brand Identity

A complete profile of Anakin's visual system — colors, typography, components, and personality.

Quick Facts

Color Palette

• primary: #0000EE
• secondary: #3898EC
• accent: #3F424E
• background: #FFFFFF
• textPrimary: #222222
• link: #3F424E

Typography

• primary: Inter — https://fonts.google.com/specimen/Inter
• heading: Inter — https://fonts.google.com/specimen/Inter

Visual Assets

• Favicon:
• Social card (og:image): .png)

Brand Personality

Tone: professional · Energy: medium · Audience: businesses looking for pricing intelligence solutions

Anakin Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

• Automated Matching

  Source: Automated Matching

• Anakin API Agent

  Source: Anakin API Agent

• Pricing Strategy Blogs & Market Insights | Anakin

  Source: Pricing Strategy Blogs

• Demand Planning Powered by Real-Time Market Signals | Anakin

  Source: Demand Planning

• Anakin's New Website

  Source: New Website

• Pricing Strategy Blogs & Market Insights | Anakin

  Source: Pricing Strategy Blogs

Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each src: url(...) to point to your local file path.

Machine-Readable Profile

{
 "colorScheme": "light",
 "fonts": [
 {"family": "Inter", "role": "body"}
 ],
 "colors": {
 "primary": "#0000EE",
 "secondary": "#3898EC",
 "accent": "#3F424E",
 "background": "#FFFFFF",
 "textPrimary": "#222222",
 "link": "#3F424E"
 },
 "typography": {
 "fontFamilies": {
 "primary": "Inter",
 "heading": "Inter"
 },
 "fontStacks": {
 "heading": ["Arial","sans-serif"],
 "body": ["Arial","sans-serif"],
 "paragraph": ["Arial","sans-serif"]
 },
 "fontSizes": {
 "h1": "14px",
 "h2": "14px",
 "body": "14px"
 }
 },
 "spacing": {
 "baseUnit": 4,
 "borderRadius": "16px"
 },
 "components": {},
 "images": {
 "favicon": "https://cdn.prod.website-files.com/68e8b249e1157246acee08b7/693dc465c155f54cb438d890_Asset%203.png",
 "ogImage": "https://cdn.prod.website-files.com/68e8b249e1157246acee08b7/6943a2baab3c8287601a2608_Update%20Open%20Graph%20Image%20(1).png"
 },
 "__llm_logo_reasoning": {
 "selectedIndex": -1,
 "reasoning": "No valid brand logo - all candidates are either invisible or too small to be considered the main brand logo.",
 "confidence": 0.2,
 "rejected": true,
 "source": "llm"
 },
 "personality": {
 "tone": "professional",
 "energy": "medium",
 "targetAudience": "businesses looking for pricing intelligence solutions"
 },
 "designSystem": {
 "framework": "custom",
 "componentLibrary": ""
 },
 "confidence": {
 "buttons": 0,
 "colors": 0.9,
 "overall": 0.45
 },
 "__llm_metadata": {
 "logoSelection": {
 "llmCalled": true,
 "llmSucceeded": true,
 "finalSource": "llm",
 "rawLogoSelection": {
 "selectedLogoIndex": -1,
 "selectedLogoReasoning": "No valid brand logo - all candidates are either invisible or too small to be considered the main brand logo.",
 "confidence": 0.2
 }
 },
 "buttonClassification": {
 "llmCalled": false,
 "llmSucceeded": false
 }
 }
}