Also Brand Identity

A complete profile of Also's visual system — colors, typography, components, and personality — extracted from https://ridealso.com/. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://ridealso.com/.

• primary: #AC74FC
• secondary: #8A38F5
• accent: #C181FF
• background: #FCF7FA
• textPrimary: #000000
• link: #EDFEE3

Typography

Each font links to its Google Fonts page where available.

• primary: ABCCameraPlainVariable
• heading: SerialC-Heavy

ABCCameraPlainVariable Google Fonts →
SerialC-Heavy Google Fonts →

Visual Assets

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Logo

Favicon

Social Card

UI Components

Live previews rendered using Also's actual button styles.

• Input:

  • background: #FFFFFF
  • textColor: #000000
  • borderColor: #212121
  • borderRadius: 0px
  • shadow: none

• Button Primary:

  • background: #C181FF
  • textColor: #000000
  • borderColor: #C181FF
  • borderRadius: 9999px
  • shadow: rgb(72, 49, 106) 0px 2px 0px 0px

• Button Secondary:

  • background: #FFFFFF
  • textColor: #000000
  • borderColor: #000000
  • borderRadius: 9999px
  • shadow: rgb(72, 49, 106) 0px 2px 0px 0px

Brand Personality

• Tone: modern
• Energy: high
• Audience: tech-savvy individuals interested in innovative mobility solutions

Frequently Asked Questions

What is Also's primary brand color?
Also's primary brand color is #AC74FC. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Also use?
Also uses #C181FF as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Also use?
Also uses ABCCameraPlainVariable for body text and SerialC-Heavy for headings. Fonts were detected on https://ridealso.com/ as part of their live design system.

Does Also use a light or dark theme?
Also's primary site uses a light color scheme, with a background of #FCF7FA.

Where can I find Also's logo?
Also's logo is available directly on their site (https://ridealso.com/). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?
This profile was extracted from https://ridealso.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Also.