# Airloom Brand Identity

A complete profile of **Airloom**'s visual system — colors, typography, components, and personality — extracted from [https://www.airloom.energy/](https://www.airloom.energy/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from https://www.airloom.energy/.  
primary  
#9CA3AF  
rgb(156, 163, 175)

accent  
#000000  
rgb(0, 0, 0)

background  
#FFFFFF  
rgb(255, 255, 255)

textPrimary  
#000000  
rgb(0, 0, 0)

link  
#9CA3AF  
rgb(156, 163, 175)

## Typography

Each font links to its Google Fonts page where available.  
primary  
Segoe UI  
Segoe UI [Google Fonts →](https://fonts.google.com/specimen/Segoe+UI)

heading  
Segoe UI  
Segoe UI [Google Fonts →](https://fonts.google.com/specimen/Segoe+UI)

## Visual Assets

%20!important%3B%22%2F%3E%3Cpath%20fill-rule%3D%22evenodd%22%20clip-rule%3D%22evenodd%22%20d%3D%22M0.900076%2016.0062C1.9161%2016.0072%202.93213%2016.0086%203.94817%2016.01C7.55418%2016.015%2011.1603%2016.02%2014.7661%2016.0048C23.6325%2015.9618%2030.8083%208.8117%2030.8083%20-3.05176e-05H14.6856C14.6856%208.05038%208.69611%2014.7139%200.900076%2015.838V16.0062Z%22%20fill%3D%22black%22%20class%3D%22transition-all%20easing%22%20style%3D%22fill%3A%20rgb(0%2C%200%2C%200)%20!important%3B%22%2F%3E%3C%2Fsvg%3E)  
Logo  
  
Favicon

## UI Components

Live previews rendered using Airloom's actual button styles.

### Input

input  
background#000000textColor#F8F8F8borderColornullborderRadius0pxshadownone

### Button Primary

buttonPrimary  
background#000000textColor#FFFFFFborderRadius12pxshadownone

### Button Secondary

buttonSecondary  
background#FFFFFFtextColor#000000borderColor#CCCCCCborderRadius12pxshadownone

## Brand Personality

**Tone:** modern  
**Energy:** medium  
**Audience:** environmentally conscious consumers and businesses

## Airloom Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Image: [cdn.sanity.io](https://cdn.sanity.io/images/mjsbd6sz/production/a61af20cad777624b17892332ad42b919cc9ec93-3000x1876.jpg)  
Source: [airloom.energy](https://www.airloom.energy/)

Image: [cdn.sanity.io](https://cdn.sanity.io/images/mjsbd6sz/production/e80e171f48588eaa9ca97c275051f9efef62949e-3000x1500.jpg)  
Source: [airloom.energy](https://www.airloom.energy/)

Image: [cdn.sanity.io](https://cdn.sanity.io/images/mjsbd6sz/production/69eafec4e4a44f8381000f98249b36c946db03f1-2000x2001.jpg)  
Source: [airloom.energy](https://www.airloom.energy/)

Image: [cdn.sanity.io](https://cdn.sanity.io/images/mjsbd6sz/production/79ada1771c1054c1f5c40e051def9887ef666aa3-2000x2000.jpg)  
Source: [airloom.energy](https://www.airloom.energy/)

Image: [i.vimeocdn.com](https://i.vimeocdn.com/video/1926258897-fa4a0768aa1eb9233450660b0968c0e76913924f3a3b166ffff73d6db8f371de-d_1920x1080?r=pad)  
Source: [airloom.energy](https://www.airloom.energy/)

Image: [i.vimeocdn.com](https://i.vimeocdn.com/video/1927062409-a372044ae5b9c12f5b8c1999fb6cafeaa049cbfa274b7a7d14e832c5c892d8c9-d_1920x1080?r=pad)  
Source: [airloom.energy](https://www.airloom.energy/)

## Frequently Asked Questions

**What is Airloom's primary brand color?**  
Airloom's primary brand color is #9CA3AF. It anchors the visual identity across their website, product UI, and marketing materials.

**What accent color does Airloom use?**  
Airloom uses #000000 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

**What font does Airloom use?**  
Airloom uses Segoe UI as the primary typeface across body and headings.

**Does Airloom use a light or dark theme?**  
Airloom's primary site uses a light color scheme, with a background of #FFFFFF.

**Where can I find Airloom's logo?**  
Airloom's logo is available directly on their site (https://www.airloom.energy/). The current logo URL is included in the machine-readable JSON profile linked above.

**How was this brand profile generated?**  
This profile was extracted from https://www.airloom.energy/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Airloom.

## Methodology

Brand data on this page was extracted from [https://www.airloom.energy/](https://www.airloom.energy/) on 2026-07-27 using the [Firecrawl](https://firecrawl.dev/) branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by **CharacterQuilt** and is not affiliated with or endorsed by Airloom.