AirHelp Brand Identity

A complete profile of AirHelp's visual system — colors, typography, components, and personality — extracted from http://www.airhelp.com. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from http://www.airhelp.com.

• primary: #0958D7 (rgb(9, 88, 215))
• secondary: #EBF5FF (rgb(235, 245, 255))
• accent: #0D73FF (rgb(13, 115, 255))
• background: #FFFFFF (rgb(255, 255, 255))
• textPrimary: #0D3073 (rgb(13, 48, 115))
• link: #0D3073 (rgb(13, 48, 115))

Typography

Each font links to its Google Fonts page where available.

• primary: Lab Grotesque Google Fonts →
• heading: Lab Grotesque Google Fonts →

Visual Assets

%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M177.091%205.958a3.934%203.934%200%200%200-1.985%202.152l-4.99%2013.57h8.678a2.988%202.988%200%200%200%202.955-2.647%202.98%202.98%200%200%200-.184-1.42l-4.474-11.655Z%22%20style%3D%22fill%3A%20rgb(9%2C%2047%2C%20141)%20!important%3B%22%2F%3E%3Cpath%20fill%3D%22light-dark(%23FF6B73%2C%20color-mix(in%20oklab%2C%20%23FF6B73%2C%20white%2020%25))%22%20d%3D%22M178.739%205.579a3.884%203.884%200%200%200-1.648.379l4.474%2011.655a2.983%202.983%200%200%201-2.788%204.067h-8.673l-.568%201.56c-.165.454-.219.94-.156%201.42a2.994%202.994%200%200%200%202.982%202.6h13.051a2.987%202.987%200%200%200%202.789-4.066l-5.85-15.157a3.937%203.937%200%200%200-3.613-2.458Z%22%20style%3D%22fill%3A%20rgb(255%2C%20107%2C%20115)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M24.47%2048.206H9.316l-2.411%206.951H0l12.46-34.801h9.008l12.46%2034.801H26.81l-2.34-6.951Zm-1.964-5.697-1.37-4.02c-1.512-4.42-3.097-8.77-4.256-12.837-1.177%204.067-2.741%208.535-4.255%2012.931l-1.321%203.926h11.202Z%22%20style%3D%22fill%3A%20rgb(9%2C%2047%2C%20141)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M36.622%2023.406a3.785%203.785%200%201%201%203.782%203.735%203.738%203.738%200%200%201-3.782-3.735Zm6.975%2031.751h-6.389V30.096h6.384l.005%2025.061Z%22%20style%3D%22fill%3A%20rgb(9%2C%2047%2C%20141)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22m64.377%2030.546-1.135%205.532a12.603%2012.603%200%200%200-3.191-.497c-3.382%200-5.485%202.696-5.485%207.21v12.366h-6.384V30.096h5.934v3.688c1.178-2.412%203.191-3.97%206.267-3.97%201.394%200%202.458.306%203.994.732Z%22%20style%3D%22fill%3A%20rgb(9%2C%2047%2C%20141)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M96.625%2055.157H89.77V39.765H74.213v15.392h-6.862V20.356h6.858v13.642H89.77V20.356h6.855v34.801Z%22%20style%3D%22fill%3A%20rgb(9%2C%2047%2C%20141)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22m120.881%2047.12%203.57%203.923c-3.664%203.735-7.116%204.894-11.181%204.894-8.087%200-13.145-5.2-13.145-13.188%200-7.755%204.71-13.475%2012.601-13.475%207.637%200%2011.725%204.8%2011.725%2012.507%200%20.78-.047%201.962-.094%202.506h-17.992c.544%203.617%202.697%206.264%207.065%206.264%202.96-.005%204.519-.973%207.451-3.431Zm-14.351-7.402h11.728c-.236-3.332-2.2-5.437-5.697-5.437-3.382%200-5.343%202.2-6.031%205.437Z%22%20style%3D%22fill%3A%20rgb(9%2C%2047%2C%20141)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M134.902%2055.157h-6.358V20.356h6.358v34.801Z%22%20style%3D%22fill%3A%20rgb(9%2C%2047%2C%20141)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M164.374%2042.624c0%208.134-4.752%2013.24-11.136%2013.24-3.379%200-5.838-1.178-7.494-3.285v11.419h-6.374V30.12h5.929v3.296c1.679-2.507%204.256-4.02%207.991-4.02%206.374-.009%2011.084%205.12%2011.084%2013.228Zm-6.478%200c0-4.71-2.317-7.755-6.076-7.755-3.688%200-6.337%202.932-6.337%207.755%200%204.894%202.744%207.708%206.267%207.708%203.65-.021%206.155-2.953%206.155-7.708h-.009Z%22%20style%3D%22fill%3A%20rgb(9%2C%2047%2C%20141)%20!important%3B%22%2F%3E%3C%2Fsvg%3E)

Logo

Favicon

Social Card

UI Components

Live previews rendered using AirHelp's actual button styles.

Input

• background: #FFFFFF
• textColor: #1A2028
• borderColor: null
• borderRadius: 8px
• shadow: rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgb(180, 191, 207) 0px 0px 0px 1px inset, rgba(0, 0, 0, 0) 0px 0px 0px 0px.

Button Primary

• background: #0D73FF
• textColor: #FFFFFF
• borderRadius: 8px
• shadow: none

Button Secondary

• background: #FFFFFF
• textColor: #0D6EF8
• borderColor: #B4BFCF
• borderRadius: 8px
• shadow: none

Brand Personality

• Tone: professional
• Energy: medium
• Audience: Air passengers seeking compensation

Frequently Asked Questions

1. What is AirHelp's primary brand color?
   • AirHelp's primary brand color is #0958D7. It anchors the visual identity across their website, product UI, and marketing materials.
2. What accent color does AirHelp use?
   • AirHelp uses #0D73FF as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.
3. What font does AirHelp use?
   • AirHelp uses Lab Grotesque as the primary typeface across body and headings.
4. Does AirHelp use a light or dark theme?
   • AirHelp's primary site uses a light color scheme, with a background of #FFFFFF.
5. Where can I find AirHelp's logo?
   • AirHelp's logo is available directly on their site (http://www.airhelp.com). The current logo URL is included in the machine-readable JSON profile linked above.
6. How was this brand profile generated?
   • This profile was extracted from http://www.airhelp.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by AirHelp.

Methodology

Brand data on this page was extracted from http://www.airhelp.com on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles.