# &AI Brand Identity

A complete profile of **&AI**'s visual system — colors, typography, components, and personality — extracted from https://www.tryandai.com/. Built for designers, agents, and AI tools.

- Page: https://characterquilt.com/branding/ai
- Machine-readable JSON: https://characterquilt.com/branding/ai.json
- Per-page llms.txt: https://characterquilt.com/branding/ai/llms.txt

## Quick Facts

| Field | Value |
|---|---|
| Primary | #5B554A |
| Accent | #0C0B09 |
| Body Font | Geist |
| Heading Font | Geist |

## Color Palette

- primary: #5B554A
- secondary: #47A8B8
- accent: #0C0B09
- background: #F2EFE9
- textPrimary: #000000
- link: #DCD6CB

## Typography

- primary: Geist — https://fonts.google.com/specimen/Geist
- heading: Geist — https://fonts.google.com/specimen/Geist

## Visual Assets

- Logo: 
- Favicon: https://www.tryandai.com/favicon.ico?favicon.0f2u43-bw84p1.ico?dpl=dpl_5p7txRrSYmg5YqAEhQD3bDUgefzW
- Social card (og:image): https://tryandai.com/Logo-Design-Full-Color-Black.png

## UI Components

- buttonPrimary: background=#0C0B09, textColor=#FFFFFF, borderRadius=33554400px, shadow=none
- buttonSecondary: background=#C4D8DC, textColor=#2A2823, borderColor=#5B554A, borderRadius=33554400px, shadow=none

## Brand Personality

Tone: professional · Energy: medium · Audience: legal professionals and patent experts

## &AI Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

- **Insights | &AI | &AI**
  - Image: 
  - Source: https://tryandai.com/blog  
- **Ben Herbert Joins the &AI Advisory Board | &AI Insights | &AI**
  - Image: 
  - Source: https://www.tryandai.com/blog/ben-herbert-advisory-board  
- **How to Evaluate AI for Patent Work | &AI Insights | &AI**
  - Image: 
  - Source: https://tryandai.com/blog/how-to-evaluate-ai-for-patent-work  
- **Insights | &AI | &AI**
  - Image: 
  - Source: https://tryandai.com/blog  
- **$6.5m Seed Funding | &AI Insights | &AI**
  - Image: 
  - Source: https://www.tryandai.com/blog/seed-funding-announcement  
- **Insights | &AI | &AI**
  - Image: 
  - Source: https://tryandai.com/blog

## Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.