Afriex Brand Identity

A complete profile of Afriex's visual system — colors, typography, components, and personality.

Quick Facts

Color Palette

• primary: #0075FF
• secondary: #172B4D
• accent: #0075FF
• background: #FFFFFF
• textPrimary: #000000
• link: #FFF0D9

Typography

• primary: Polysans Median — https://fonts.google.com/specimen/Polysans+Median
• heading: Polysans Bulky — https://fonts.google.com/specimen/Polysans+Bulky

Visual Assets

• Logo:
• Favicon: .png)
• Social card (og:image):

UI Components

• buttonPrimary: background=#0075FF, textColor=#FFFFFF, borderRadius=7px, shadow=none
• buttonSecondary: background=#1B1F28, textColor=#000000, borderRadius=0px, shadow=none

Brand Personality

Tone: professional · Energy: medium · Audience: Individuals and businesses looking to transfer money internationally, particularly to Africa.

Afriex Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

• How to Make Money Online in Nigeria | Afriex
  • Image:
  • Source: Link
• Send Money to Ghana | Afriex
  • Image:
  • Source: Link
• Send Money to Ghana | Afriex
  • Image:
  • Source: Link
• Send Money to Ghana | Afriex
  • Image:
  • Source: Link
• About Us | Afriex Money Transfer App
  • Image: .webp)
  • Source: Link
• Send Money to Ghana Instantly | Secure & Affordable | Afriex
  • Image:
  • Source: Link

Machine-Readable Profile

{
 "colorScheme": "light",
 "fonts": [
 { "family": "Polysans Median", "role": "body" },
 { "family": "Polysans Bulky", "role": "heading" },
 { "family": "Polysans Neutral", "role": "unknown" }
 ],
 "colors": {
 "primary": "#0075FF",
 "secondary": "#172B4D",
 "accent": "#0075FF",
 "background": "#FFFFFF",
 "textPrimary": "#000000",
 "link": "#FFF0D9"
 },
 "typography": {
 "fontFamilies": {
 "primary": "Polysans Median",
 "heading": "Polysans Bulky"
 },
 "fontStacks": {
 "heading": ["Polysans Bulky", "Arial", "sans-serif"],
 "body": ["Arial", "sans-serif"],
 "paragraph": ["Polysans Neutral", "Arial", "sans-serif"]
 },
 "fontSizes": {
 "h1": "72px",
 "h2": "40px",
 "body": "24px"
 }
 },
 "spacing": {
 "baseUnit": 4,
 "borderRadius": "8px"
 },
 "components": {
 "buttonPrimary": {
 "background": "#0075FF",
 "textColor": "#FFFFFF",
 "borderRadius": "7px",
 "borderRadiusCorners": {
 "topLeft": "7px",
 "topRight": "7px",
 "bottomRight": "7px",
 "bottomLeft": "7px"
 },
 "shadow": "none"
 },
 "buttonSecondary": {
 "background": "#1B1F28",
 "textColor": "#000000",
 "borderRadius": "0px",
 "borderRadiusCorners": {
 "topLeft": "0px",
 "topRight": "0px",
 "bottomRight": "0px",
 "bottomLeft": "0px"
 },
 "shadow": "none"
 }
 },
 "images": {
 "logo": "https://cdn.prod.website-files.com/62ce94ab2b9c3a3597a7acd4/62d519fe1b69726dbb0866e4_Afriex%20Logo.svg",
 "favicon": "https://cdn.prod.website-files.com/62ce94ab2b9c3a3597a7acd4/68387543ae4a09810c4d4cae_Afriex%20Favicon%20(3).png",
 "ogImage": "https://cdn.prod.website-files.com/62ce94ab2b9c3a3597a7acd4/62f26e44523cfa8d7d76823e_Website%20Open%20Graph.webp"
 },
 "personality": {
 "tone": "professional",
 "energy": "medium",
 "targetAudience": "Individuals and businesses looking to transfer money internationally, particularly to Africa."
 },
 "designSystem": {
 "framework": "custom",
 "componentLibrary": ""
 },
 "confidence": {
 "buttons": 0.95,
 "colors": 0.9,
 "overall": 0.925
 }
}