llms.txt

Aether Brand Identity

A complete profile of Aether's visual system — colors, typography, components, and personality.

Quick Facts

Field Value
Primary #0000EE
Accent #7F56D9
Body Font Inter
Heading Font Geist

Color Palette

Typography

Visual Assets

UI Components

Brand Personality

Tone: modern · Energy: medium · Audience: professionals in building measurement

Aether Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

Working with these fonts

Not found on Google Fonts? Suggested steps if you have permission to use the fonts:

  1. Open the company's homepage in a browser with DevTools open.
  2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
  3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
  4. For each captured font URL: right-click → Save As to download the file locally.
  5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for response events whose Content-Type starts with font/, and write the body to disk. The CSS extraction step is the same, ensuring you have permission to use the brand assets.

Machine-Readable Profile

{
 "colorScheme": "light",
 "fonts": [
  {
   "family": "Inter",
   "role": "body"
  },
  {
   "family": "Geist",
   "role": "heading"
  },
  {
   "family": "Switzer",
   "role": "unknown"
  },
  {
   "family": "Lexend Exa",
   "role": "display"
  }
 ],
 "colors": {
  "primary": "#0000EE",
  "secondary": "#6A4CE1",
  "accent": "#7F56D9",
  "background": "#FFFFFF",
  "textPrimary": "#7F56D9",
  "link": "#7F56D9"
 },
 "typography": {
  "fontFamilies": {
   "primary": "Inter",
   "heading": "Geist"
  },
  "fontStacks": {
   "heading": [
    "Switzer",
    "sans-serif"
   ],
   "body": [
    "sans-serif"
   ],
   "paragraph": [
    "Inter",
    "sans-serif"
   ]
  },
  "fontSizes": {
   "h1": "64px",
   "h2": "52px",
   "body": "17px"
  }
 },
 "spacing": {
  "baseUnit": 4,
  "borderRadius": "8px"
 },
 "components": {
  "buttonPrimary": {
   "background": "#7F56D9",
   "textColor": "#000000",
   "borderRadius": "8px",
   "borderRadiusCorners": {
    "topLeft": "8px",
    "topRight": "8px",
    "bottomRight": "8px",
    "bottomLeft": "8px"
   },
   "shadow": "rgba(255, 255, 255, 0.25) 0px 1.5px 2px 0px inset, rgba(255, 255, 255, 0.1) 0px 0px 4px 1.5px inset"
  },
  "buttonSecondary": {
   "background": "#FFFFFF",
   "textColor": "#0000EE",
   "borderRadius": "12px",
   "borderRadiusCorners": {
    "topLeft": "12px",
    "topRight": "12px",
    "bottomRight": "12px",
    "bottomLeft": "12px"
   },
   "shadow": "rgba(0, 0, 0, 0.05) 0px 6px 10px 0px"
  }
 },
 "images": {
  "logo": "https://framerusercontent.com/images/xmYEhmnjnK0MYXQcadEZAdc4Hbs.svg?width=2352&height=2352",
  "favicon": "https://framerusercontent.com/images/dlpxP73Hibip5kGpWn0G4T95A.png",
  "ogImage": null,
  "logoHref": "./"
 },
 "__llm_logo_reasoning": {
  "selectedIndex": 5,
  "reasoning": "Selected #5 because it is in the header, links to the homepage, and matches the favicon, indicating it is the main brand logo for Aether.",
  "confidence": 0.9,
  "source": "llm"
 },
 "__llm_button_reasoning": {
  "primary": {
   "index": 0,
   "text": "Get Started FreeGet Started Free",
   "reasoning": "Button #0 'Get Started Free' uses a vibrant brand color (#7F56D9) and has action-oriented text, making it the primary CTA."
  },
  "secondary": {
   "index": 2,
   "text": "Download Sample ReportDownload Sample Report",
   "reasoning": "Button #2 'Download Sample Report' has a different background color (#FFFFFF) and serves as a secondary action, complementing the primary CTA."
  },
  "confidence": 0.95
 },
 "personality": {
  "tone": "modern",
  "energy": "medium",
  "targetAudience": "professionals in building measurement"
 },
 "designSystem": {
  "framework": "custom",
  "componentLibrary": ""
 },
 "confidence": {
  "buttons": 0.95,
  "colors": 0.9,
  "overall": 0.925
 },
 "__llm_metadata": {
  "logoSelection": {
   "llmCalled": true,
   "llmSucceeded": true,
   "finalSource": "llm",
   "rawLogoSelection": {
    "selectedLogoIndex": 5,
    "selectedLogoReasoning": "Selected #5 because it is in the header, links to the homepage, and matches the favicon, indicating it is the main brand logo for Aether.",
    "confidence": 0.9
   }
  },
  "buttonClassification": {
   "llmCalled": true,
   "llmSucceeded": true
  }
 }
}